Our client, a Global FMCG principal, is looking for a Senior Marketing Manager / Associate Marketing Director to join their growing team to help with formulating strategies that translate into achievable objectives and tactics which need to be driven through to successful fruition.

Responsibilities:

• Driving the strategic and commercial brand agenda
• Setting 3 year vision
• Leading the development and delivering 3 – 5 year innovation pipeline
• Market Research
• Investment planning, budget management, performance reporting
• Overseeing annual brand planning and marketing mix development
• Lead annual brand planning process
• Evaluation of marketing effectiveness and performance, proposing implications for business planning
• Strategic brand positioning and architecture development and roll out
• Defining and delivering on on-line and off-line communication objectives and strategies
• Ensuring inspiring creative briefs that deliver disruptive ideas
• Ensuring brand is working with best in class agency partners that are enthused and inspired
• Agency performance, relationship management and selection
• Team development

Requirements:

• Bachelor or master degree in marketing or business administration disciplines.
• Experience in senior marketing roles, managing high profile consumer brands in the FMCG market
• Previous experience of skincare / personal care products advantageous but not mandatory
• Strong commercial acumen, passion and energy for the category and the enterprise
• Strong track record of leading and managing teams with a collaborative spirit
• Managerial maturity and ability to mentor others
• Strategic thinker and planner
• Strong communication and influencing skills (oral and written)
• Highly resourceful to make things happen

Interested parties please send your updated resume in WORD format 

We are a boutique executive search consultancy firm with headquarters in Hong Kong, specializing in roles from middle to senior level executive search across the FMCG sector in Greater China and APAC regions.