About the role

We're looking for a Business Development Manager to work out of our Hong Kong office to focus on the Hong Kong market. As part of the regional sales team you will be responsible for selling annual subscriptions to WARC (www.warc.com) to agencies, brands and media owners.

• Follow up on incoming leads – responding to their interest and building on this through contact by phone, email, F2F or online meeting, resulting in a serious sales opportunity where you demonstrate the service and then on to closing the deal.
• Where budgets allow to travel in-market to demonstrate and discuss how WARC can help deliver more effective marketing.
• To probe and successfully identify the key marketing challenges of the prospect and help demonstrate a solution through content on WARC.
• To come up with effective strategies for prioritising and segmenting your sales patch, based on existing and new leads.
• To pro-actively reach out to new prospects for WARC initiating first contact and building a relationship and engagement around our proposition.
• Achieve a personal NB target & work with other members of the team to help achieve the team target.
• Using our internal systems to record accurate details of our relationships with clients and prospects.
• Key performance indicators will include:

ü No. of opportunities created

ü No. of F2F meeting/demo/online meetings

ü Number of outgoing activities

ü Accurate pipeline management

ü Conversion of opportunities into NB

ü Hitting sales targets

Your experience

• Proven track record of exceeding sales targets
• Experience of demonstrating a product/service online or in person
• Experience of presenting to groups of individuals face to face
• Clear, concise communication skills
• Ability to engage successfully in a consultative sales process
• Ability to work on own initiative and prioritise strategies to ensure you hit your goals
• Experience of working with CRM databases (Salesforce) and Microsoft Office (Excel, PowerPoint)
• Drive and determination to hit targets
• Preferable sales experience in selling to marketers/agencies and/or an online information subscription service.
• Understanding of the marketing/advertising industry and/or function

What we offer          

Our benefits package incorporates what we’re passionate about – unlocking your future, overall well-being and sustainability – whilst giving you control over your benefits.

• Annual leave
• Private medical insurance
• House and rental tax benefit
• Fitness Subsidy
• Great learning and development opportunities
• Option to opt into the Ascential Shares Scheme

About WARC.

We work with the global advertising industry to make smarter, more effective marketing. We’re the global authority on advertising and media effectiveness, offering unbiased advice on almost any advertising and marketing issue.

We’re a brand full of smart people who are genuinely interested in the world’s most effective advertising, as well as the agencies and clients who make it. We’re proud of the reputation WARC has in the industry, striving to be excellent at everything we do.

WARC is an Ascential brand. Ascential is a specialist, global, information company that helps the world’s most ambitious businesses win in the digital economy.

Want more info?

Find out more on what our people say:

Ascential YouTube Channel

If we inspire you, why not join and inspire us?