Major Responsibilities:

• Implement effective PR and CSR programmes to enhance corporate image;
• Maximize brand presence on various channels including social media;
• Build and execute social media strategies through competitive research, platform determination, benchmarking, messaging and audience identification;
• Maintain good relations with media, relevant authorities, community groups, influencers, etc.;
• Organize PR events, identify sponsorship, CSR and award opportunities;
• Handle media enquiries and media FAQs;
• Arrange interviews to promote our company and its products/services;
• Draft press release/materials and follow-up coverage with media, draft executive speeches and bios;
• Develop internal communication materials, provide editorials supports to internal departments;
• Assist in new & revamp digital-based projects, daily news monitoring and clipping.

Job Requirements:

• Degree holder in Marketing, Communication, Journalism, New Media or related disciplines;
• Minimum 6 years’ relevant experience in corporate communications or PR agency;
• Solid experience in coordinating successful PR and CSR campaigns;
• Strong media network with good corporate communications and project management skills;
• Good understanding of major marketing channels and knowledge of online marketing;
• A creative team player with good interpersonal, multitasking and organizational skills;
• Digital literacy, proactive, customer oriented and positive attitude;
• Excellent spoken & written communication and presentation skills in English and Chinese.

We offer excellent career prospects and attractive remuneration package to the right candidate. Please mark "Private & Confidential" on the envelope/e-mail in submitting your full resume covering specific achievements, availability, present and expected salary to HR Department of Blue Cross (Asia-Pacific) Insurance Ltd, 29/F, BEA Tower, Millennium City 5, 418 Kwun Tong Road, Kwun Tong, Kowloon.

Personal Data provided by applicants will only be used for recruitment purposes and be treated in accordance with the Company's Privacy Policy Statement, which is available on our website. Applicants who are not invited for interview within six (6) weeks may consider their application unsuccessful. The Company will retain their applications for a maximum period of six (6) months and may refer suitable applicants to other vacancies within the Company.