Candidates with more relevant experience and qualifications may be considered as Assistant Marketing Manager.

Job Responsibilities:

• Develop and execute digital and offline marketing strategies and activities to raise brand awareness achieve lead volume and quality targets
• Develop effective campaigns and messages to optimise the University’s brand and to drive organic traffic and marketing leads
• Develop bilingual content for marketing materials and channels (social media, SEM posts, publications, videos, website, press release, etc.) 
• Generate marketing data and reports, for analysing and reviewing all marketing channels’ performance
• Identify effective content distribution channels and manage campaign timelines
• Undertake and manage assigned marketing projects in a timely manner and demonstrating high quality work
• Lead research projects to identify market trends and insights

Requirements:

• Bachelor’s degree holder with at least 3 years of solid working experience in digital and content marketing
• Well-organised, passionate in marketing and result-oriented
• Strong knowledge of Hong Kong’s digital landscape with a passion for new digital marketing tech and techniques
• Knowledge and skills of handling creative content for various channels, i.e. SEO, SEM, etc.
• Good sense of creative messaging and consumer behavior;
• Strong digital literacy and data analytic skills are preferred;
• Proficiency with SEM, SEO, Google Analytics, Facebook reporting, and full campaign and channel analytics
• Strong competency in writing and editing English and Chinese. Capable to gate keep high standard content quality.
• Solid knowledge and skills in web/graphic design and related software will be in advantage

The Right Opportunity

• Competitive remuneration package
• 5-day work week
• Medical plan
• Located in Central CBD
• Subsidy to education

Interested candidates please apply with your resume as well as your current and expected salary.

All personal information collected will be treated with strict confidence and used solely for recruitment purposes only.

The University of Sunderland, established in 1901, has over 19,000 students and 123,219 alumni worldwide, including 5,354 in Hong Kong. The University has three campuses – Sunderland, London and Hong Kong – where students can choose to study. 

University of Sunderland in Hong Kong is at the center of a high growth region for the University of Sunderland’s education services and forms an integral part of the University’s future growth plans.

University of Sunderland in Hong Kong offers a rewarding career in a creative and exciting environment and we are seeking an energetic, creative and results driven Registry Officer who will be able to contribute to the University’s continuing growth in the education sector in Hong Kong and in Asia.