Responsibilities

• Develop content strategy aligned with short-term and long-term marketing target
• Collaborate with marketing and design teams to plan and develop site content, style and layout
• Ensure content is engaging, on brand and aimed at the correct target audience.
• Draft and create monthly eDM to members
• Manage content distribution to online channels and social media platforms to increase web traffic
• Stay up-to-date with developments and generate new ideas to draw audience's attention

Requirements

• Proven working experience in social media marketing or as a digital media specialist is required
• App experience is essential
• Experience tracking performance 
• Solid understanding of the luxury lifestyle business and/or hospitality industry
• Excellent command of spoken and written English and Chinese 
• Independent, flexible, attentive to details and able to meet deadlines