Job Description:

Marketing Managers or Executives are focused mainly on the practical application and management of an organization's marketing operations. For marketing managers it is necessary to be efficient and effective in performing their functions, they should have excellent communication and analytical skills. We expect our Marketing Managers to be in charge of the organization's regional marketing activities and to be able to formulate, direct and coordinate marketing activities on a regional basis so as to influence customers to choose the organization's products over those of competitors.

Conducting Market Research
Marketing Managers/Directors carry out market research to gain a clear understanding of what an organization's customers really want. Marketing research enables marketing managers to identify new market opportunities, helping the organization to create a market niche for its products or services. Market research also involves studying the organization's competitors so as to develop superior products and employ efficient marketing techniques. Companies conduct market research using questionnaires, interviews or analyzing the buying habits of consumers.

Developing the Digital Marketing Strategy
Digital Marketing Managers/Directors are responsible for developing digital marketing strategies for the organizations. These strategies outline clearly how an organization will promote its products and services to its target market Online across all social media platforms with an aim of increasing its sales volumes and maintaining a competitive edge over its competitors.

Customer Relationship Management
Marketing Managers/Directors performs the function of championing customer relationship management in the organization. Marketing manager collects this information from the organization's customer database to help create a customer satisfaction survey. Marketing managers then share this information with other employees to ensure they offer excellent customer service to their clients in order to build lasting relationships.

Employee Management
Marketing Managers/Directors are in charge of the marketing department and therefore are responsible for employees within their department. They assign duties and set targets for departmental staff. It is also the function of marketing managers to perform periodic performance evaluations of the staff working for them.

Identifying New Business Opportunities
Marketing Managers/Directors analyze market trends with an aim of identifying unexploited or new markets for the organization's products and services. Through studying the purchasing patterns of consumers, they can identify the peak and off-peak demand periods for their products. By employing sales forecasting, they can estimate future performance of the organization's products. Also through market analysis and forecasting, they can develop strategies to ensure the organization remains competitive.

Key Competencies:

• Excellent written and verbal communication skills;
• Organization and planning;
• Problem analysis and problem-solving;
• Team-leadership;
• Formal presentation skills;
• Persuasiveness;
• Adaptability;
• Innovation;
• Judgment;
• Decision-making;
• Stress tolerance;
• Collaboration.

Job Location: Kowloon Bay or Science Park Shatin

We offer competitive remuneration packages plus medical insurance, life insurance, performance bonus, travel allowance for senior positions and good career prospects to the right candidates. Please apply with full resume, stating current and expected salaries and date of availability by email via "Apply Now" or send to HR & ADMIN Department, MICRODIA (Greater China) Ltd., GPO BOX 10160, Central, Hong Kong. For more information about MICRODIA, please visit www.microdia.com

(Data collected will be treated as strictly confidential and will be used for recruitment purpose only.)