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Digital Marketing Manager

Whirlpool (Hong Kong) Ltd

  • Company Industries:Electronics/Electrical Equipment

Job Information

  • Post Date:2020-04-03
  • Career Level:Middle
  • Location:Not Specified
  • Yr(s) of Exp:5 years
  • Qualification:Degree
  • Salary:Salary provided
  • Employment Type:Full Time, Permanent
  • Job Function:http://www.whirlpool.com.hk

Job Description

What you will do

  • Develop a strong, successful communications strategy across digital & social media
  • Conceptualize, design, build and maintain social media presence across all digital channels - develop and execute campaigns for digital platforms
  • Work closely with brand team to develop consistent customer communication to strengthen the brand equity;
  • Contribute to the achievement of long-term objectives, through proactive proposals of new marketing ideas
  • Initiate and implement CRM strategy and programs 
  • Optimize the customer journey to ensure existing propositions are meet and exceed customer expectations
  • Conduct customer analytics including behavior reporting and post-campaign analytics to enhance future CRM campaigns, and translate the customer data into consumer insights and actions

What you need to succeed

  • Bachelor's degree in Marketing, Business Administration, or similar
  • Minimum 5 years' experience in digital marketing, content creation and creative ideation 
  • Excellent communication skills in Cantonese and English
  • Long term vision with ability to focus on short term goals
  • Enthusiastic and motivated self-starter
  • Result oriented, flexible & proactive
  • Adaptive to dynamic and fast changing environment
  • Good coaching, presentation and interpersonal skills

 

Endless Opportunities

This role provides a start of a challenging and exciting career for those interested in growing and advancing in a global organization. We offer a challenging purpose, ownership of your role, great team environment and provide the tools to build your capability.

Interested parties should send a full resume (in PDF format), salary history with current and expected salary.  Data collected will be used for recruitment purposes only. Applicants who are not invited for interviews within 8 weeks may consider their applications unsuccessful.

 

 

Company Info

About Whirlpool Corporation 

Whirlpool is the industry leader in the manufacturing and marketing of home appliances.  It is a global company and markets Whirlpool, Maytag, KitchenAid, Jenn-Air, Amana, Brastemp, Bauknecht, Consul and other major brand names in more than 170 countries around the world.   

Whirlpool is a company that creates innovative solutions and products to meet consumer needs.  As a result, we have been recognized as one of the world's 100 most innovative companies by Business Week magazine and the Boston Consulting Group.  Additionally, Whirlpool Corporation was ranked among the Top 20 Innovators in Consumer Products by The Patent Board and has been consistently ranked as one of the Top 20 Companies for Leaders by Hewitt Associates and Fortune magazine. 

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