Product Marketing Executive
China Duty Free International Limited
- Company Industries:Trading and Distribution
Job Information
- Post Date:2020-04-05
- Career Level:Entry Level
- Location:Not Specified
- Yr(s) of Exp:1 years
- Qualification:Degree
- Salary:Salary provided
- Employment Type:Full Time
- Job Function:Public Relations - General / Support
Job Description
Key Responsibilities
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Plan, Promote, Develop and deliver marketing campaigns in line with business objectives
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Assistant the team to formulate and execute effective marketing program to achieve business goals and maximize returns
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Centralized hub on product knowledge and provide timely product sales achievement data
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Connect closely with HQ to assist Sales Team to develop existing Sales and Distribution channels
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Website content management and develop social media campaign
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Develop and liaise with production houses/agencies on visual merchandising and marketing collaterals e.g. press release, seasonal lightbox, in-store décor, content and images for digital platform and social media, to enhance brand image;
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Monitor marketing and promotional campaigns. Prepare retail business and operational analysis, reports and recommendations for management review.
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Assist in other ad hoc marketing projects
Key Skills/Competencies
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BS/MS Degree in Marketing, Communications or relevant disciplines
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Min 1 year solid experience in Digital Marketing/Graphic Design is a plus, and we also welcome fresh-graduates
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Advanced experience in Adobe CS, Photoshop, Illustrator and InDesign are plus
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Proven leadership skills and an excellent track record of deliverables
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Excellent presentation, written and verbal communication skills. Ability to communicate effectively and confidently with users, team members, and management along a wide spectrum of technical abilities
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Proficiency in creative writing in Chinese and English
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Hunger for learning about marketing in social media platforms such as WeChat, Instagram, Weibo
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Strong sense of responsibility, well organized with exceptional problem-solving skill with a can-do attitude
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Be a good team player with excellent interpersonal and communication skill
Requirement
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Immediately available is highly preferred
Company Info
China Duty Free Group Co., Ltd. (CDFG), established in 1984, is the only state-owned enterprise authorized by the State Council to operate duty free business across the country. In accordance with the State policies, CDFG exercises unified management of the national duty free industry (i.e. unified operation, unified purchasing, unified retail pricing and unified development of management regulations ).
After 30 years of rapid development, CDFG has established long-term cooperative relationships with more than 300 top luxury brands in the world to provide inbound and outbound travelers, international sailors, diplomats and Hainan offisland travelers with more than a thousand types of commodities from over twenty main categories. It has set up more than 200 duty-free stores of nine types (namely, airport, in-flight, border, ferry terminal, railway station, ocean shipping supply, diplomat, board and downtown duty free stores) in thirty provinces, municipalities and autonomous regions of China. This has made CDFG the duty-free operator with the widest duty-free type coverage and the most retail outlets in a single country.
We are looking for high caliber applicants to join us.
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