Marketing Manager (CosMax)
Cos Max Medical Centre Limited
- Company Industries:Health & Beauty Care
Job Information
- Post Date:2020-04-05
- Career Level:Middle
- Location:Not Specified
- Yr(s) of Exp:8 years
- Qualification:Degree
- Salary:Salary provided
- Employment Type:Full Time, Permanent
- Job Function:http://www.cosmax.com.hk
Job Description
Responsibilities:
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Plan and implement integrated marketing campaigns and CRM marketing strategies to achieve business goal.
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Lead the development of marketing communications for brand building and new customer acquisition through digital channels, including social media, SEM/SEO, KOL endorsement, video production, media planning, and website development
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Responsible in supporting frontline activations and CRM including enhancing the customer acquisition and loyalty initiatives; contributes to the development of traffic and retention through CRM and customer promotions, joint promotions and in-store experience initiatives
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Strengthen cohesiveness with front line and customer stickiness throughout different online and offline CRM campaigns and stakeholder campaigns
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Responsible for analytical reports and key insights on business performance, marketing intelligence, customer segmentation, customer experience and program effectiveness, identify insightful and actionable recommendation to enhance customer experience
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Implementation of consumer engagement, visual merchandising, online marketing and the retail presence
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Research and analyze market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies
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Track all marketing and sales data and create detailed written reports and verbal presentations to bring to senior executives
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Work closely with operations team, I.T. Department and internal departments to ensure the action plans and marketing campaigns roll-out effectively, from scratch till completion
Requirements:
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Degree in Marketing, Business Administration or related disciplines
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Proven 8 years’ working experience in beauty / retail / FMCG
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Solid organizational skill including attention to detail and multi-tasking skills
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Candidate with medical beauty center / beauty product / agency background preferred
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Experience in China market is a plus
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Exceptional presentation, leadership and interpersonal skills
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Innovative, tenacious, self-driven and passionate
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Excellent command of English, Mandarin and Cantonese
Company Info
Desire for perfect beauty is human nature. In CosMax, we aim at providing an unparalleled skincare experience to our clients by using the latest treatment devices. Other than advanced devices, professional talent is vital to our delivery of unparalleled experience. We are looking for high caliber who are eager in striving for continuous development and contribute to our business growth. If you are energetic, passionate, and people-oriented, we will be your best choice.
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