Brand Manager
Hypebeast Hong Kong Limited
- Company Industries：Media/Publishing/Printing
Job Information
- Post Date：2022-05-16
- Location：Tsuen Wan Area
- Employment Type：Full Time
- Job Function：Marketing / Public Relations Marketing - Marketing Communication Digital Marketing E-commerce&n
- Benefits：Dental insurance, Free shuttle bus, Medical insurance, Performance bonus, Work from home, Five-day work week
Job Description
Established in 2012, HBX is a global e-commerce platform and retail destination carrying over 250 curated brands from both established and up-and-coming menswear, womenswear and lifestyle labels. HBX focuses on delivering the latest, trend-setting fashion, accessories, shoes, home and lifestyle goods to its customers, curating a truly global and exciting assortment at the leading edge of culture. With the HBX e-commerce platform shipping to over 70 markets worldwide, it has one retail store in Hong Kong and its US-based flagship store in New York at 41 Division Street. HBX also has a very active digital community on Instagram, Facebook, Twitter, LINE, WeChat, RED, Kakao, and more.
HBX is looking for a creative, highly motivated, and results-oriented Brand Manager to help define and drive the HBX brand.
You will be responsible for leading the development, planning, and execution of high-priority internal and external brand initiatives to enhance brand awareness and drive new customer growth, all while ensuring operational excellence and smooth processes across the HBX business.
Responsibilities:
This position is based and located in Hong Kong. Candidate must be eligible to work in Hong Kong.
Personal data collected is for recruitment purpose only.
HBX is looking for a creative, highly motivated, and results-oriented Brand Manager to help define and drive the HBX brand.
You will be responsible for leading the development, planning, and execution of high-priority internal and external brand initiatives to enhance brand awareness and drive new customer growth, all while ensuring operational excellence and smooth processes across the HBX business.
Responsibilities:
- Work cross-functionally to drive the strategic development, planning, and execution of integrated marketing programs, campaigns, and processes - with a sharp focus on internal brand awareness initiatives that reflect the core brand identity of HBX.
- Assist the Global Marketing Director in leading the ideation and execution of 360° marketing plans by working cross-functionally with teams including Marketing, Special Projects, Regional Teams, Buying & Merchandising, Creative & Content Production, and more.
- Provide project management support across Brand Marketing and Content projects, ensuring all are executed on time and on budget.
- Drive marketing efforts across the organization while bringing creative ideas to execution and delivering concepts to customers in support of our ambitious growth objectives.
- Develop clear & thoughtful creative briefs for Creative & Content teams to create best-in-class assets.
- Manage multiple critical, time-sensitive, and high-visibility projects within the Brand and Content teams.
- Build strong relationships throughout both the HBX team and the wider HYPEBEAST organization and optimize cross-departmental workflows.
- Prepare Weekly and Monthly reporting ahead of standing meetings and in advance of wider business forums.
- 5+ years of brand marketing, project management, creative operations, or related experience; knowledge of the luxury fashion industry and e-commerce landscape is a must.
- Strong written and verbal communication skills in English; proficiency in other languages is a plus.
- A highly creative and non-traditional thinker who is comfortable working in a dynamic, fast-paced environment.
- Demonstrates experience in creating and implementing digital initiatives that are scalable for high growth trajectory.
- Exceptional organizational, interpersonal, communication, and time management skills, as well as the ability to prioritize, multi-task, and focus.
- Able to develop influential and collaborative relationships across teams and functions, and articulate a vision that inspires colleagues and customers alike.
- Passionate about fashion, e-commerce, and HYPEBEAST culture.
This position is based and located in Hong Kong. Candidate must be eligible to work in Hong Kong.
Personal data collected is for recruitment purpose only.
Company Info
Hypebeast Ltd. started from a sneaker website founded by Kevin Ma in 2005 to a publicly listed media company in 2016. With a total reach of over 44.6M users across all
platforms, The media group boasts a global readership across Asia Pacific, North America, Europe and more, with the flagship platform available in five languages. The group has expanded its publishing brands to a wider scope in recent years, encompassing Hypebeast
and its multiple content distribution platforms, HBX, our e-commerce and retail platform, and Hypemaker, our global agency. Hypebeast Ltd. has been featured in Forbes’ “Asia’s 200
Best Under A Billion” in 2020.
| Position | Company | Location | Update |
|---|