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Officer – Digital Marketing

YF Life Insurance International Limited

  • Company Industries:Insurance/Pension Funding

Job Information

  • Post Date:2022-05-20
  • Career Level:Entry Level
  • Location:Not Specified
  • Yr(s) of Exp:3 years
  • Qualification:Degree
  • Employment Type:Full Time, Permanent
  • Job Function:Marketing / Public Relations  Marketing - General / Support  Digital Marketing  E-commerce &n
  • Benefits:Medical insurance, Performance bonus, Five-day work week

Job Description

YF Life Insurance International Ltd. is a major life insurance company in Hong Kong and Macau, providing one-stop risk- and wealth-management services. Our scope of business ranges from insurance, investment, and retirement to MPF.

To cope with our business expansion, we now invite dynamic and highly motivated individuals to join and grow with us. 

Responsibilities:

  • Execute SEO/PPC/Display/Social campaigns with external agencies/ vendors as well as internal stakeholders to achieve target metrics/KPIs
  • Manage website related projects and handle website updates
  • Manage the productions and copywriting of digital marketing materials, including but not limited to website banners, display ads, videos, etc.
  • Monitor and prepare reports of channels’ performance with assessment of ROI and KPIs
  • Work closely with internal and external parties to enable smooth collaborations
  • Support ad hoc projects to achieve specific business objectives
 Requirements:
  • University degree preferably in Marketing or Communications, with 3 years’ working experience
  • Exposure in managing digital media and social media is a must
  • Experience in SEM, SEO, Digital Paid Media with good understanding on digital analytics tools such as Google Analytics, Google Adwords, Google Tag Manager, Facebook Business Manager, and other web/app analytics is an advantage
  • Knowledge of insurance product, AI/Photoshop would be a plus
  • Able to work under pressure and meet tight deadlines
  • High proficiency in both written English and Chinese

Attractive salary and fringe benefits, including 5-day work week, medical, life insurance, annual leave, pension scheme and training subsidies, etc. will be offered to this permanent appointment. Interested parties please fax full resume, with academic results, current and expected salary to Human Resources Manager at 2524-9926 or e-mail via "Apply Now" . All information received will be used for recruitment purposes only.

Company Info

YF Life Insurance International Ltd. is a major life insurance company in Hong Kong and Macau, providing one-stop risk- and wealth-management services. Our scope of business ranges from insurance, investment, and retirement to MPF.

To cope with our business expansion, we now invite dynamic and highly motivated individuals to join and grow with us.

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