We are looking for a dynamic marketer to assist with the development and strategic execution of marketing plans to help grow the Teledyne FLIR industrial business. They will be responsible for assisting with the development and management of go-to-market strategies and marketing campaigns that support the formal Strategic Marketing Plan. The ability to use creativity and out-of-the-box thinking, gather market knowledge, set goals, build marketing campaigns, track metrics, prioritize, and report ROI are key to their success. They will coordinate with the Go-to-market teams and manage agency support to ensure successful execution of go-to-market campaigns and reporting across all media and tactics. Some travel is required to tradeshows, external & internal meetings, and training sessions. 

Primary Duties & Responsibilities:

• Communicate and coordinate with Go-to-market and local sales team to generate accurate and differentiated core messaging and key visuals for new product launches and to identify new marketing opportunities
• Maintain an expert level of the local market knowledge to assist the Regional Marketing Director in the creation of global strategic marketing plan and budget
• Develop and lead local marketing plans and integrated campaigns to maximize marketing message reach while meeting marketing metrics and budget
• Manage the content map and content development by the creative services team or outside agencies
• Consistently uphold and maintain the TELEDYNE FLIR brand
• Manage quarterly marketing budget to ensure ROI

 * This position requires access to export-controlled information or items (i.e. regulated technology or technical data per ITAR/EAR US regulations). Applicants must be eligible to apply for and obtain the appropriate export control license from the U.S. Departments of State or Commerce.

Job Qualifications:

• Minimum Bachelor’s degree in marketing, business or a related field
• Minimum 5 years in a marketing role working with technology products in B2B and B2C environments
• Ability to compose compelling marketing messages for technical products and market-based solutions
• Excellent communicator and creative thinker with an ability to use both data and intuition to inform decisions
• Experience in developing and managing marketing strategies and prioritizing numerous projects
• A team player that can work with distributed, global team
• Ability to work well under pressure with a positive attitude
• Initiative to own and be accountable for both individual and team deliverables and goals
• Experience managing marketing agencies
• Results driven and detail oriented
• Preferred 5+ years working in demand / lead generation
• Preferred 5+ years digital marketing experience
•  Preferred marketing automation systems including Salesforce Marketing Cloud
•  Preferred marketing analytics systems including Google Analytics

About Teledyne FLIR

Teledyne FLIR designs, develops, manufactures, markets, and distributes technologies that enhance perception and awareness. We bring innovative sensing solutions into daily life through our thermal imaging, visible-light imaging, video analytics, measurement and diagnostic, and advanced threat detection systems.

Teledyne FLIR offers a diversified portfolio that serves a number of applications in government & defense, industrial, and commercial markets. Our products help first responders and military personnel protect and save lives, promote efficiency within the trades, and innovate consumer-facing technologies. Teledyne FLIR strives to strengthen public safety and well-being, increase energy and time efficiency, and contribute to healthy and intelligent communities.