Company:

Currently we are helping - A Fortune-100 company (US Listed Company) with a nearly 100-year Financial Services Institutional in derivatives exchanges, foreign exchange markets and global securities marketplace. Due to expansion, they are looking for a Digital Marketing Specialist (PRC focus) to join their team and you will be reporting to a Regional Marketing Director based in UK.

Responsibilities: 

• Executing display and SEM advertising strategies which sets a path to delivering on agreed targets, utilizing both direct media partners and programmatic platforms 
• Managing our 3rd party advertising agency and programmatic partners, you will be confident in providing them with clear direction to get the best out of them, in order to exceed targets
• Thinking creatively in terms of new using new advertising channels and methods to reach our target audience
• Executing monthly media budget allocation and media plans
• Improving efficiency and maximizing the return on marketing investment (ROMI) of display and SEM by way of implementing best practices, process and optimization techniques. 

Requirements: 

• Educated to degree level or equivalent
• Fluent in Mandarin Chinese and English
• Strong project management, multitasking and decision-making skills
• Ability to prioritize and execute multiple programs in a highly dynamic environment
• Strong problem-solving abilities; able to facilitate discussions and outcomes
• Experience of working in virtual teams, and of working remotely with international resources and stakeholders
• Persuasive communicator, both orally and in writing
• Advanced Microsoft Excel skills

Hudson is a leading provider of permanent recruitment, contract professionals and talent management services across Asia Pacific. From single placements to total outsourced solutions, Hudson helps clients achieve greater organisational performance by assessing, recruiting, developing and engaging the best and brightest people for their businesses. More information is available at www.hudson.hk.