Digital Marketing Manager - Member Engagement
A.S. Watson Retail (HK) Limited
- Company Industries:Wholesale / Retail
Job Information
- Post Date:2022-05-16
- Career Level:Senior
- Location:Shatin Area
- Yr(s) of Exp:8 years
- Qualification:Degree
- Employment Type:Full Time, Permanent
- Job Function:Marketing / Public Relations Marketing - Marketing Communication Public Relations - Event Management
- Benefits:Double pay, Life insurance, Medical insurance, Performance bonus, Five-day work week
Job Description
Come and join a Winning Team
We are Awesome!
Role Purpose:Marketing Manager serves as the key driver of developing the marketing strategy and delivering customer-focused benefits with consistent marketing communications across multiple channels in timely manner.
A typical day in this Role:
- Build a win-win strategy and initiatives to optimize members benefits also maximize business outcome to different stakeholders
- Develop strong collaborative relationships and work closely with prospective partners, internal teams and other stakeholders to drive forward delivery of plans with execution excellence
- Formulate strategic marketing plans by customer insight and behavioral data, keep adjusting the strategy and key components including vehicles, offers, messaging and creative to maximize the ROI
- Translate strategy into actions and lead the team to deliver performance driven marketing campaigns across different online/offline channels and customer touch points
- Ensure seamless integration to achieve the agreed objective from different stakeholders across analytics, marketing, systems integration and operation
- Set target and project performance forecasts, manage the budget and make ongoing recommendations for improvement and optimization
- You are Marketing LOVERS
- You have high level of ownership on your assigned scope of work
- You are motivated and enjoy teamwork
- Bachelor Degree or above in Digital Marketing/Marketing/Business Administration or other related disciplines
- 8 years or relevant work experience in business negotiation, content management and digital marketing, preferably with inhouse and E-commerce experience
- Excellent interpersonal & team-working skills
- Business acumen and operations Knowledge within the Retail Industry and/or the Loyalty
- Proven management of large-scale multi-stakeholder projects from end to end
- Proven strong problem-solving skills and a customer-focused mindset
- Ability to work in a fast-paced, start-up style environment with tight deadlines
- Loyalty / CRM / Data experience is ideal but not a must
- Proficient in MS Office, Excel and PowerPoint
- Proficient in both spoken and written English and Cantonese
What is holding you back?
Don’t miss out on this great chance to shape Your life!
Apply now!
Interested parties please e-mail your full resume in WORD FORMAT with expected salary to our company email (shown in our Company Profile).
We are an equal opportunity employer and welcome applications from all qualified candidates. The information provided will be treated in strict confidence and be used only for consideration of your application for relevant / similar posts within the A.S. Watson Group.
Applicants not hearing from us within 6 weeks from the date of advertisement may consider their applications unsuccessful. All personal data of unsuccessful applicants will be destroyed within 12 months from the date of application.
Company Info
Established in Hong Kong in 1841, A.S. Watson Group is the world’s largest international health and beauty retailer. Every year, over 5 billion customers and members shopped with our 12 retail brands in stores and online.
A.S. Watson has a long heritage in giving for 180 years, and we are committed to making a difference to the world through a wide range of corporate social responsibility efforts that are designed to benefit our staff, customers, shareholders and wider community, to bring MORE to the lives of everyone we touch. You may know more by visiting Our Responsibilities page.
With over 140,000 employees worldwide, A.S. Watson Group is also a member of the world renowned multinational conglomerate CK Hutchison Holdings Limited, which has five core businesses ‐ ports and related services, retail, infrastructure, energy and telecommunications in over 50 countries.
Email us your Full resume with current and expected salary to: [email protected]
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