• Implement the global marketing strategy, planning for different markets across the APAC region
• Conduct and support marketing activities for each territory to define the most suitable omnichannel marketing plan working
• Coordinate, monitor and support the brand's distributors in APAC regions on marketing materials to ensure the brand's image on a high standard
• Take responsibility to manage social media, brand building projects, and PR events across APAC region

• Define and manage marketing performances across Hong Kong own retail presence and APAC territories
• Responsible for the development and implementation of the marketing plan and marketing budget, managing plan updates including forecasts and integration of new initiatives into the program
• Measure KPIs to evaluate the effectiveness and impact of retail marketing activities/events with tracking and analysis to submit to management and Headquarter Team and report monthly and quarterly
• Development and execution of marketing plans aligned with the Global Brand strategy and image, online and offline, connecting with Merchandising plan
• Control and monitor the budget spending to support retail marketing initiatives. PO management, and ensuring all trackers are up-to-dated
• Formulate and implement CRM strategy and programs to develop and retain clients
• Monitor and ensure the corporate direction and guidelines are followed and implemented in APAC countries
• Work closely with Mall/Department Store on all agreed marketing activity including direct marketing activity and co-op advertising
• Build and enhance the relationship with Press, Celebrities and KOL. Responsible for all regional photo’s shoots
• Align with Global and Regional team on the direction and localize it into the local market
• Develop and coordinate the overall program with adoption to marketplace users
• Partner with country teams and business partners across APAC to develop digital and online advertising strategies to engage target audience to build brand awareness
• Develop, implement, and manage performance of overall digital and social media strategy and presence for different regions
• Working with global team / regional team / country team to drive the paid search media campaign
• Lead the digital marketplace agency for our major rollout project in 2022
• Conduct analysis to understand performance drivers for our stakeholders by platforms, channels, etc.
• Manage digital campaigns including but not limited to email marketing campaigns, paid search media, SEO, display ads and site traffic campaign
• Assist Sales Team to achieve company goals

• Bachelor’s degree or above in Marketing , Digital Marketing, Ecommerce or related fields
• 5 years hands on experience in managing websites, including page build using CMS, familiar with SEO, and paid search media. Experience in online media agency would be an advantage
• Able to develop multi-channel digital campaigns
• Strong communications skill and multi-task handling skill in a dynamic working environment
• Good command of spoken and written English (Other Asia languages is a plus)
• Able to work in multitask, prioritize, and manage time efficiently
• Goal-oriented, organized team player, self-motivated and self-directed
• Encouraging to team and staff; able to mentor and lead
• Excellent interpersonal relationship skills, strong negotiation skills, with ability follow-through
• In-depth understanding of company consumers and their position in the market landscape
• Proficient in Google Analytics and spreadsheet skills
• Experience in Google Ads, Google My Business, Google Tag Manager
• Basic knowledge of CRM or database management
• Knowledge of Adobe Creative Cloud is a plus
• Basic computer skills, Microsoft Office Suite, with emphasis on superior Excel skills
• Proven results of delivering client solutions and meeting ROI goals
• Scheduled travelling across the APAC region and to our Italian Headquarter

The GEOX Group specializes in classical and casual footwear for men, women and children in the medium-high price bracket, and also operates in the outwear sector. The extraordinary success of GEOX’s footwear and clothing is underpinned by technology protected by as many as 55 different patents and 11 more recent patent applications. The name GEOX combines the Ancient Greek word Geo, meaning Earth, and the letter X, the symbol of technology. From the beginning this name has encapsulated GEOX’s commitment to searching for technological innovation that promotes personal well-being while respecting the planet. Sustainable development and environmental protection is the core concept of GEOX: because of its firm belief in the importance of environmental protection, GEOX establishes long-term strategic partnerships with WWF in 2019, with the aim of supporting the restoration of endangered species. At the same time, GEOX is increasingly opting for production methods and materials that are more sustainable and environmentally friendly. In future, GEOX keeps promoting the concept of sustainability and favours sustainable mobility choices that can reduce environmental impact and help the Planet breathe.