Hong Kong [Change Country] Hong Kong JobsHong Kong Information Technology (IT) Jobs Employers / Post Job
[ Log On ]

Regional Data Analyst, ASP HUB (Advertising & Media Field)

PHD Limited

  • Company Industries:Advertising/Public Relations/Marketing Services

Job Information

  • Post Date:2022-04-22
  • Career Level:Middle
  • Location:Pok Fu Lam
  • Yr(s) of Exp:1 years
  • Qualification:Degree
  • Employment Type:Full Time, Permanent
  • Job Function:Media & Advertising  Others  Information Technology (IT)  Others  Data Scientist
  • Benefits:Dental insurance, Life insurance, Medical insurance, Five-day work week

Job Description

The ASP HUB is the Centre of Excellence regional team, executing client's digital acquisition campaigns for 11 markets in Asia. We work closely with local PHD and our clients to deliver data and analytics insights across the markets. We continuously share learning's to fast-track initiatives across markets, and we take pride in sharing our knowledge to improve client performance and agency capabilities.

The advantage of working in the regional team is that you have exposure to multiple markets, working closely with different departments internally and externally.

We have a very collaborative approach within the team; everyone’s role and personal approach is critical to our success, especially as the team continues to grow. We invest in everyone’s development, with a clear progression path tailored to support everyone to become industry leaders.


As a Regional Data Analyst on the PHD Data & Analytics team, you will help client organizations make informed decisions by uncovering and communicating data-driven insights and analysis. You will measure campaign performance and uncover performance insights, collaborating with a team of performance marketers to implement the resulting strategies for one high-profile regional client.

Key Responsibilities:

  • Maintaining and creating dashboards and reports
  • Gathering data through various third-party platforms and analytics tools.
  • Ensuring that client facing, and internal reporting is done in a timely manner
  • Manage global tracking standards (tagging and taxonomy, naming conventions)
  • Technical QA of advertisements and campaigns, technical support, and troubleshooting any issues
  • Generating and communicating clear, compelling, and actionable insights
  • Work with the Data & Analytics team and other functional experts within PHD to devise solutions to ad hoc questions as they arise
  • Work with the PHD teams to identify opportunities, sell into the client, and partner to execute advanced analytics and data science needs
  • Work with the Data and Analytics team on multiple measurement tracking initiatives e.g., attribution analysis, media mix models

 Requirements:

  • Bachelor’s degree in statistics, mathematics, economics, or business/marketing related fields.
  • 1-2 + years in experience in a media agency, marketing analytics firm or a data-driven field.
  • Ability to manipulate and troubleshoot large data sets.
  • Detail oriented and strong organizational skills.
  • A strong desire to learn and a passion for both performance marketing and data analytics.
  • Ability to manage and prioritize several concurrent tasks.
  • Ability to work well with others and work in cross functional teams
  • Expertise in Microsoft Excel and PowerPoint is a requirement for the role.
  • Solid knowledge of ad serving technology and web analytics tools (Google Campaign Manager, Facebook Ads Manager, Google Analytics, Adobe Analytics, etc.)
  • Previous experience in SQL, R is a plus

Working Location: client office in Olympic, with occasional requirements to work from PHD office in Cyberport

We offer a 5-day work of week, group medical & life insurance coverage to the right candidate. Interested parties please send your application letter and resume with current and expected salary by clicking the "Apply Now" button.

All information collected will be used for recruitment only and treated in strict confidence. We will retain the personal data of unsuccessful applicants for future recruitment purpose for a maximum period of 2 years.

Company Info

PHD Hong Kong is a fast-growing media and communications agency that has been built on a culture of thought leadership, creativity and innovation. In our hearts is a commitment to lead the industry with thought provoking opinion and pioneering thinking. This is a philosophy that goes back to the founding, entrepreneurial ethos of the agency. The belief that it is always possible to 'Find A Better Way' for our clients.

https://www.phdmedia.com/hong-kong/

Contact

Apply
Position Company Location Update
Subscribe job alert by email:
Email marketing by Spread