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Assistant Manager, Channel Marketing

Prudential Hong Kong Limited

  • Company Industries:Insurance/Pension Funding

Job Information

  • Post Date:2022-05-22
  • Career Level:Middle
  • Location:Quarry Bay
  • Yr(s) of Exp:4 years
  • Qualification:Degree
  • Employment Type:Full Time, Permanent
  • Job Function:Insurance  Others
  • Benefits:Life insurance, Medical insurance, Performance bonus, Five-day work week

Job Description

Job Responsibilities:

  • Build a content hub and lead the development of social media articles (e.g. WeChat) and provide editorials services to engage sales channels via internal communications
  • Support the development of sales communication for products and marketing campaigns by partnering with agents to collect ideas and feedback on written assignments
  • Perform market research on hot topic in the market which appeals to mainland readers
  • Support simplified Chinese translations for marketing material including but not limited to WeChat, company website as well as product/promotion material
  • Conduct presentation to frontline on special business/marketing topic
Job Requirements:
  • University Degree in Communications or any related discipline
  • At least 4 years of relevant working experience gained in Insurance, Banking or Financial Services
  • Have excellent written communication skills in Chinese
  • Native mainland Chinese is highly preferred
  • Sales experience is a good asset
  • Able to undertake research using a variety of sources in mainland markets
  • Highly creative and able to alter their style of writing to reflect their audience
  • Excellent inter-personal skills and able to work in a fast-paced business environment
  • Familiar with MS Word, Excel & PowerPoint
  • Familiar with WeChat OA operation will be an asset

Company Info

Prudential has been serving the people of Hong Kong since 1964. Through Prudential Hong Kong Limited and Prudential General Insurance Hong Kong Limited, we provide a range of financial planning services and products including individual life insurance, investment-linked insurance, retirement solutions, health and medical protection, general insurance and employee benefits.  Prudential Hong Kong Limited is looking for a high caliber candidate to join the professional financial consultant team.
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