Responsibilities:

• Manage the operation of the programmatic advertising management system(s)
• Execute ad inventory priorities, schedule display ads and execute operational plans
• Maintain relationship with ad operation agencies meanwhile assessing advertisers’ conversion possibility
• Monitor and analyze the ad operation data, using data-driven tactics and market insights as to the basis for optimizing display ad formats to drive the development of advertising business
• Review programmatic prices of display ads

Requirements:

• Good understanding of digital, technical terms and mechanisms to drive digital platform development
• Familiar with digital ad management tools especially Google Ad Manager (DoubleClick/DFP)
• Experience in programmatic ad networks
• Solid understanding of the current technologies available for online advertising
• Communicate with external parties on digital campaign operations & collaborate with colleagues and manage programmatic advertising platforms to ensure smooth campaign execution
• Optimize the inventory and lead change in new formats to help the company further grow the business
• Keep up to date with platform knowledge and industry news

The Person

• 2-5 years of hands-on experience on digital ad. operation
• Solid understanding of digital, technical terms and mechanisms to drive digital platform developments e,g, Search Engine Marketing, Display Advertising, Social Media Marketing, Programmatics, Website development, etc.
• Attentive to details, good with figures and strong analytical skills
• Strong passion for the Internet/Digital environment, result-oriented, proactive and independent
• Able to work collaboratively across teams as a good team player, with client-centric mindset
• Able to work independently, under pressure and to work on multiple projects with tight schedule

Our company provide a friendly and cheerful working environment.  5-day work and attractive fringe benefits will offer to the right candidate. You will work in a fast-paced team that encouragement of developing of new ideas. Interested parties, please send your full CV stating your expected salary and availability to HR Department by email or click "Apply Now".

am730 is the most credible free Chinese newspaper in the way of neutral reporting policy and provide multi-angle analysis since 2005. We are a dynamic and creative media company to diversify our business not only printing but also online advertising, social medial platforms, websites, mobile applications, video sharing channels and online shopping.  

We are looking for an enthusiastic and young Strategic Reporter to develop a career with us. Interested parties, please send your full CV stating your expected salary and available date to [email protected].