Senior / Marketing Executive
Chinese Pharmaceuticals (HK) Co., Limited
- Company Industries:Health & Beauty Care
Job Information
- Post Date:2022-05-27
- Career Level:Middle
- Location:Kwun Tong
- Yr(s) of Exp:2 years
- Qualification:Degree
- Employment Type:Full Time
- Job Function:Marketing / Public Relations Marketing - Brand / Product Management Marketing - General / Support &nb
- Benefits:Five-day work week
Job Description
Job Description
You will be responsible for leading and designing the brand marketing strategy and implementation in line with business goals. As a senior marketing executive, your responsibilities will include:
- Plan, develop and implement ATL, BTL and online marketing strategies
- Implement new product launches, in-store promotions, joint promotions, PR & media events and online promotions
- Monitor and review promotion and marketing events effectiveness
- Managing product lines portfolio, including stock level control, revenue forecasting with sales management as well as yearly overall pricing review
- Formulate and execute digital marketing strategies (including but not limited to website, social media, SEM, SEO)
- Develop, plan, execute and track social media platforms (Facebook, Youtube, Google and etc.);
- Content management and copywriting
- KOLs communication and coordination
- Key account management
Requirement:
- Bachelor degree in Marketing / Business Management or related disciplines
- 2 years or above marketing and brand management experience, experience in the health supplement, beauty and FMCG will be an advantage
- Content marketing, digital planning and execution experience are must
- Strong project management skills, analytical skills and problem-solving skills
- Good team player with excellent communication and interpersonal skills Independent and able to work under pressure
- Familiar with retail dynamics, market trends and consumer behaviours
- Good Chinese copywriting is a definite advantage;
- Hard-working, able to multi-task, details-minded and meet deadlines;
Company Info
A leading health and foods and supplements corporate is urgently seeking an aggressive, high-caliber candidate to cope with the corporate's business growth and product developments.
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