Associate Manager, Digital Product Management
Hong Kong Disneyland
- Company Industries：Others
Job Information
- Post Date：2022-06-16
- Career Level：Senior
- Location：Lantau Island
- Yr(s) of Exp：7 years
- Qualification：Degree
- Employment Type：Full Time, Permanent
- Job Function：Marketing / Public Relations Marketing - Market Research Others Digital Marketing
Job Description
The key focus of Associate Manager, Digital Product Management is to drive new and unique guest experience along their journey, both online and offline(in-park) across web, app, and other touchpoints. By collecting, connecting and analyzing the guest data (identity and footprint), to offer different kinds of personalization to our guests in order to sustain a long-term engagement with them.
Responsibilities:
- Ideate, design, prioritize, develop & manage digital product projects end-to-end, review with Development team for productization, facilitate the implementation across different Line of Business (LOBs) in achieving the projected business value
- Conduct data analysis, market research and benchmark, user interview and testing
- Define data-driven product strategies, suggest new product ideas, improvement areas and formulate into detail requirements and action items
- Collaborate closely with Development team & Quality Assurance, facilitate the communication with LOBs from junior level to executive level
- Monitor and support digital products on a day-to-day basis. Follow through incidents’ resolution and change request. Identify potential improvement areas to optimize business operations
Basic Qualifications:
- Bachelor degree holder majoring in Information Technology, Computer Science, Business Administration or other relevant disciplines with at least 7 years of work experiences
- Experience in digital product management/design, web/app management, e-business and travel is preferred
- Good understanding in user profile, reward program, loyalty program, entitlement system.
- Knowledge of online technology, website and mobile app, user experience.
- Experience in customer journey analysis, online to offline, omni-channel will be an advantage.
- Strong analytic skill in web and mobile analytic with an ability to understand online customer behavior
- Candidates with less experience will be considered as Senior Digital Product Analyst
Additional Information:
SUBMITTING YOUR APPLICATION
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HKProfessional
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After clicking “Apply for this job” below, the employment application will open in a new window. Please complete ALL pages of the application in ENGLISH by clicking “Next” on each page, then “Submit” on the final page.
HKProfessional
#LI-CW1
Company Info
Hong Kong Disneyland delivers world-class service and lifetime memories for our Guests. As a Cast Member, you will be an important part
of the Disney Show. Working at Hong Kong Disneyland offers you the opportunity to participate in comprehensive training and experience excellent career development opportunities.
Interested in a career with a difference? Join us now!
Hong Kong Disneyland is an Equal Opportunity Employer. All applications received will be treated in strict confidential and be
used exclusively for employment purpose only. If you are not contacted within four weeks of submitting your resume, your application will be retained up to 2 years and be considered
for other appropriate positions within this period. We will of course treat as confidential all personal data which we obtain from you. Such personal data will be used for all purposes relating to your application for employment with us. It may be necessary
from time to time for certain information about you to be disclosed to our other offices, or to agents or third parties, for purposes relating directly or indirectly to your application for employment with us. Such data may, if required, be sent to parties
outside Hong Kong.
Under the Personal Data (Privacy) Ordinance, you have the right to ascertain whether we hold your personal data and, if we do, to obtain a copy of the data and to correct any of the data that is inaccurate. Requests for access to and correction of your personal data should be addressed in sending email to [email protected]
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