As a member of a dynamic and collegiate team of nine Business Development & Marketing professionals in the Hong Kong office, the Marketing Assistant will assist in the execution of the firm’s marketing, communications and business development (BD) strategies in Hong Kong.

This role will support all areas of legal marketing, focusing on integrated marketing campaigns across multiple and often cross-border digital platforms. The role works closely with the Business Development team to help capture and convert real business opportunities, maximise the client journey, develop our key practices and to further build our brand in the market. The role will also assist with PR, media initiatives and corporate communications.

The role requires excellent technology skills, creative and critical thinking with the ability to effectively handle multiple projects. This role involves regular engagement with partners, lawyers and staff of all levels including the wider marketing teams in other regions and offices, as well as external business partners.

The incumbent will report directly to the Marketing & Communications Manager / Business Development Manager and will work closely with the Marketing Assistant/Coordinator. The role will require the incumbent to support the Head of Business Development and other team members.

Event support

Client events & seminars and external conference engagements – Provide full support for the firm’s virtual, hybrid and in-person events programme (including external and internal firm-wide client functions, CPD webinars and seminars, external conferences, major client functions, and practice offsites).

Digital marketing

E-publications and channels, client database – Support the Marketing Assistant / Coordinator in managing the firm’s client thought leadership and client database; update and distribute thought leadership reports through the firm’s system; optimise content across the firm’s digital channels including the website and social media channels (LinkedIn, Facebook, Twitter and WeChat).

Brand marketing

Marketing collateral – Design and update marketing materials (e.g. brochures, posters and factsheets) in line with the firm’s brand guidelines; source branded merchandise as and when required manage inventory.

Legal directories and award submissions – Work with the Marketing & Communications Manager and contribute to the firm’s brand building efforts on legal directories and award submissions.

Skills & Requirements:

1. Tertiary qualifications in Marketing, Business, Commerce, or Law
2. 1-2 years of relevant working experience, fresh graduate will be considered
3. Advanced technology skills notably Excel, PowerPoint, Word. Experience with digital events platforms, CRM systems, InDesign and Photoshop would be highly advantageous
4. Experience in executing marketing programmes including events, publications and other marketing communication tools would be highly advantageous
5. Fluency in English and Mandarin. Must be able to draft marketing collateral
6. Capacity to multi-task with a flexible, proactive, positive and a can-do attitude are essential
7. Creative, logical and critical thinking with excellent attention to detail and follow through
8. Project management and time management skills, ability to work under pressure
9. Team player
10. Ability to produce high quality English and Chinese communications
11. Ability to communicate effectively with staff of all levels

We are a dynamic, expanding, forward-looking global law firm providing a broad range of quality legal services to local and international clients focusing primarily on corporate/commercial work, corporate finance and securities, mergers and acquisitions, banking and dispute resolution and arbitration. We aim to be recognised as one of the best in our principal areas of practice.  We are now seeking a candidate to fill the following position: