Our client, a well-established Bank in Hong Kong, is looking for a high-calibre candidate to join their Group:

Responsibilities:

• Co-work and collaborate closely with retail banking product teams to plan, develop, organise and drive effective and quality marketing communications campaigns for the business’ products, services and channels, by leveraging the full breadth of marketing communications mix, including but not limited to ATL and BTL promotions, PR promotions, digital / social media marketing, POP displays, events and sponsorships & etc.
• Oversights and manages agencies and external parties on creative development, media placement and production for branding and marketing campaigns
• Jointly work with digital marketing lead and performance marketing agencies on planning and execution of digital acquisition strategies to ensure KPIs are met
• Maximise and manage media exposure for the Group, and to maintain close media relationships (reporters and sales) to optimise media placements / negotiations
• Promote and optimise the Group’s brand image, including compliance with the Group’s corporate ID guidelines
• Support implementation of Group corporate events and activities as necessary
• Provide CPR support to other Group subsidiaries as necessary
• Manage, track and ensure responsible and effective use of allocated resources and budgets for all assigned marketing communications initiatives

Requirements:

• Degree or above with major in Business Administration, Marketing, Communications and related disciplines
• Minimum 7 - 10 years of relevant experience in banking, financial services, advertising and/or PR
• Digital marketing knowledge and experience
• Solid knowledge of retail banking products and services
• Self-motivated with strong analytical and planning skills
• Detail-oriented, able to multi-task and work under pressure to meet tight schedule
• Strong team player and good people skills for managing multiple stakeholders and for motivating and guiding team members
• Excellent oral and written communication skills in English and Chinese

Interested candidates please forward your resume (in MS Word format) together with current and expected salary details by clicking the Apply Now button.

We are expert in Talent Management solutions. Headquartered in Hong Kong, Talent Axis is a specialized recruitment firm providing service to financial institutes, commercial & industrial sectors, as well as IT & T, dealing in permanent positions, contract roles and temporary assignments.

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