A Fortune 500 company is looking for Conversion Optimization Analyst, APAC.

The successful candidate will not only be responsible for evaluating A/B Split and Multivariate Tests, but also be tasked with improving and enhancing the overall Web + Mobile user experience by providing data-driven recommendations.

Responsibilities:

• Review test hypotheses, help develop comprehensive test plans and success metrics, performing quality assurance on test cells, and calculating the final test results and deep dive analysis of the test results and craft Test Summaries using both behavioral and voice of the customer analytics to provide actionable insights for key business stakeholders.
• Use experimental design to optimize website and marketing activities as well as new in-product initiatives.
• Utilize best-in-class analytics tools to analyze test results and provide interpretation, guidance, and recommendations to aid marketing decision making
• Produce, dig into and use data & insights to identify opportunities to improve speed, quality, effectiveness and CX of  Web and Mobile user funnel
• Collaborate with other team members and global growth squads to synthesize learnings from other analyses/sources to present holistic analysis and recommendations to stakeholders.
• • Ensure solutions are scalable, repeatable, effective, and meet the expectations of stakeholders.

Qualifications:

• Bachelor's degree required along with practical business experience in analyzing data. MBA or Masters in a quantitative field like Economics, Statistics, Engineering, or IT a plus
• 3-5 years of experience in analytics and/or marketing analytics. Experience in B2C and eCommerce is preferred.
• Expert in A/B and Multivariate testing, design of experiments, the mathematics of statistical hypothesis testing coupled with the ability to draw meaningful business insights across multiple tests.
• Experience with web analytics tools such as Google Analytics
• Good understanding of Microsoft Excel, SQL , Visualization and experience with Big Data tools like Hadoop and Hive.
• Knowledge of test design and combining disparate data sources is a plus.
• Able to work from home

GrammyTech Limited (“GrammyTech”) is a reputable recruitment and HR consulting firm that provides a comprehensive human resource needs to clients in the Asia Pacific region.  With roots dating to 1992, GrammyTech has established a regional network of more than 80 consultants and research specialists station in Hong Kong, Beijing, Shanghai, Guangzhou and Taiwan.  We offer human resources consultancy services to a wide range of industries, including Banking & Finance, Information Technology, Internet, Telecommunication, Retail Marketing, etc.  Our dedicated professional team consists of consultants who are experts in their respective fields.   We have a proven record of delivering talent selection service to different reputable and internationally listed companies like Fortune 500 and other US Top fast-growing firms. We have completed more than 20,000 job assignments and our high-quality and diversified consulting services are well recognized by our clients. Applicants are thrilled by our job-match to find or create roles that fit them best for career advancement.