Marketing & Customer Analyst (Market Research)

As a team member of Customer Data Analytics Team, you will be responsible for generation of actionable recommendations by synergizing insights from research, customer feedback and customer data to support business growth and enhance customer engagement. This role is suitable for those who are interested in developing his/her career in using fact-based data-driven approach to influence business decisions.

Your role

• Manage market research initiatives from beginning to end, using a variety of quantitative and qualitative research methods, including questionnaire design, online survey platform set up, data processing and result reporting
• Collect and organize data from various sources to facilitate market analysis
• Manage customer engagement panel to support internal marketing initiatives
• Manage customer feedback platform to support channel operations in enhancing customer experience
• Assist in ad hoc analysis and other duties as required 

To succeed in this role

• University graduate in Business, Statistics or other related fields
• Minimum 1-2 year’s relevant market research experience (preferably from agency) or customer data analysis
• Strong numeric sense, analytical skill
• Ability to use analysis tools, including SPSS (knowledge in syntax is an advantage) and Access
• Knowledge on Python or Tableau is a plus
• Ability to work independently and willing to take challenge
• Effective communication in written and spoken English and Chinese
• Computer proficiency in MS PowerPoint, Word, Excel (Advanced Excel)

HKT is an equal opportunity employer and welcomes applications from all qualified candidates. Information provided will be treated in strict confidence and will only be used for recruitment-related purposes.
Personal data provided by job applicants will be used strictly in accordance with the employer's privacy statement (www.hkt.com/privacy-statement), a copy of which will be provided immediately upon request.

csl is a mobile service brand of CSL Mobile Limited. csl is the leading provider of mobile communications and holds the widest range of radio spectrum of any mobile network operator in Hong Kong. Our new 5G service comes complete with a spectacular breed of audio-visual entertainment, riding on 5G hallmarks of ultra-high speed, massive connectivity and ultra-low latency. csl’s differentiation from competitors is served by a richness of expertise, diverse partner relationships and an approach that enables customers to see the world differently.

CSL Mobile Limited is a subsidiary of HKT.