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Assistant Digital Marketing Manager

Concord Alliance Limited

  • Company Industries:Health & Beauty Care

Job Information

  • Post Date:2022-08-26
  • Career Level:Middle
  • Location:Tsim Sha Tsui
  • Yr(s) of Exp:5 years
  • Qualification:Degree
  • Employment Type:Full Time
  • Job Function:Marketing / Public Relations  Digital Marketing  E-commerce  Marketing - Brand / Product Managemen
  • Benefits:Double pay, Five-day work week

Job Description

Responsibilities:

  • Develop and implement an effective digital marketing strategy by building annual plan;
  • Plan and execute digital marketing strategies to promote the company’s products & content;
  • Perform in-depth analysis of the campaigns to constantly improve the ad performance in achieving KPI assigned;
  • Implement SEO & SEM initiatives to generate lead, traffic, drive the performance of campaigns, and to enhance brand awareness;
  • Passion for social media with in-depth knowledge of platforms (including Facebook, Instagram, WeChat, Weibo & YouTube, etc.) & insight on upcoming social media trend;
  • Monitoring and managing the daily operation of both China and HK eCommerce platforms, including developing customer journey, product & content management, market research and sales performance analysis;
  • Support any ad hoc project assigned.

 Requirements:

  • Degree Holder in Digital Marketing, E-Commerce or other related discipline  
  • Minimum 5 years’ experience in Digital Marketing or E-Commerce platform in FMCG industry will be an advantage
  • Experience in China market (Tmall, WeChat, Weibo, Xiaohongshu, TikTok and KOL management) is a plus
  • Proficiency in Google Ads, Facebook Ads Manager, Google Analytics or equivalent tools
  • Experiences in Digital Marketing Project Management such as website promotion, email advertisement, Facebook advertising is preferred
  • Be an excellent team player and possess leadership qualities
  • Be proficient in written & spoken English & Chinese
  • Capable to work under pressure independently in multiple project environment

Company Info

Meiriki, established in 1997 in Hong Kong, specializes in health supplement industry.  With a portfolio of products that is specifically meant for Asian bodies, health problems and needs, Meiriki believes that everyone in the territory – young, old or in between, can benefit from these health enhancers. Centered faired the core values of ‘quality’, ‘safety’ and ‘effectiveness’, the company is not bent on making a profit rather, the client’s health comes first.

To cope with our business growth and expansion, we are looking for high caliber talents sharing similar core values to join our team.

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