Responsibilities:

• Develop and execute digital marketing strategies targeted at the Korean market.
• Conduct market research to identify trends, consumer behavior, and competitor analysis specific to the Korean market.
• Manage and optimize paid advertising campaigns on Korean social media platforms, including Naver, KakaoTalk, and others.
• Monitor and analyze campaign performance metrics, generate reports, and provide actionable insights to improve campaign effectiveness.
• Collaborate with the content team to create high-quality, localized content for Korean audiences.
• Stay up-to-date with the latest industry trends and emerging digital marketing technologies in the Korean market.
• Utilize SEO and SEM techniques to improve organic search rankings and drive website traffic.
• Monitor and manage online reputation, including responding to customer reviews and comments in a timely and professional manner.
• Collaborate with cross-functional teams to ensure marketing efforts align with overall business objectives.
• Stay informed about cryptocurrency trends and developments in the Korean market, and leverage this knowledge to effectively promote our products and services.

Requirements:

• Bachelor's degree in Marketing, Business, or a related field.
• Minimum of 1 year of working experience in digital marketing, with a focus on the Korean market.
• Fluent in both written and spoken Korean, with excellent communication and copywriting skills.
• Extensive knowledge of Korean social media platforms, especially Naver, and experience in managing advertising campaigns on these platforms.
• Familiarity with cryptocurrency and blockchain technology.
• Proficiency in SEO and SEM techniques, with a track record of improving organic search rankings and driving website traffic.
• Strong analytical skills and the ability to interpret data and generate actionable insights.
• Strong attention to detail and commitment to delivering high-quality work.