Utahloy International School Guangzhou (UISG) is an inquiry-driven learning community that embraces the uniqueness of all and commits to an International Baccalaureate (IB) education. 

The Marketing Manager leads the Marketing teams to implement the marketing strategy and build the school’s brand. 

Marketing Tasks: 

• Create and execute annual Marketing Plan. 
• Create, update, and maintenance of marketing and promotional materials for School’s programs, events, and activities. 
• Create and collect promotional and informational content for social media, advertisements, website, and other promotional channels. 
• Liaise with foreign commercial entities, consulates, marketing partners, and other stakeholders in the Guangzhou community as necessary. 
• Continual exploration of new advertising and marketing channels and opportunities. Monitoring existing advertising and marketing contracts for renewal purposes and suggest appropriate course of actions to be taken. 
• Regularly review the market and provide reports, insights, and suggestions for improvement of marketing strategies and school programs. 
• Liaise with concerned department heads to ensure campus condition consistently represents the highest standards and expectations of School’s community and prospective families. 
• Lead, plan, organize and implement informational and promotional workshops for new family orientation, Open Day, and other events regularly. 
• Other activities and projects as assigned by the School Board or Head of School. 

Requirements 

• Bachelor degree or above in relevant discipline;
• 5 years or more relevant experience; experience in working in an international school environment with stakeholders and customers with a wide range of cultural backgrounds would be a definite advantage; 
• Proficiency in both Chinese and English written and oral communication skills; 
• Excellent leadership and presentation skills; 
• Travel intensively to Guangzhou campus or station at Guangzhou.