Assistant Marketing Manager (Brand Marketing)
ESD Services Limited (ESDlife)
- Company Industries:Others
Job Information
- Post Date:2024-05-07
- Location:Hung Hom
- Employment Type:Full time
- Others:Member of CK Hutchison
Exposure to 3 different businesses
Supporting the development and execution of our marketing strate - Job Function:Brand Management
Job Description
Key Responsibilities:
- Formulating and executing creative communications and marketing strategies and plan, including advertising plan, segment strategies, and key initiatives to ensure consistent messaging and alignment with company’s goals and objectives.
- Working closely with different BUs to analyse target markets, product & service mix and identify marketing opportunities.
- Working collaboratively with different BUs to develop and execute marketing campaigns, consumer events and promotional activities to market diverse products and services while reinforcing our brand attributes and differentiators.
- Creating compelling, informative and audience-centric marketing and communications content / materials including: brochures, videos, advertising copy, digital content across various online and offline platforms.
- Analyzing marketing performance and measuring campaign effectiveness, optimizing ROI for all advertising channels and events.
- Monitoring market trends and consumer markets and competitors' activities to facilitate the development of marketing campaigns and inspire the development of high-quality creative assets.
- Developing and managing annual marketing budget. Responsible for budget accountability, reporting and monthly forecast and spend accuracy
- Liaising with strategic partners for joint promotion or partnership opportunities
- Stay up-to-date on emerging industry trends and practices to enhance marketing campaign efficiency.
Requirements:
- Degree in Communications, Marketing, Public Relations or Languages-related discipline
- 6 years of experience in marketing and/or marketing communications fields, with experience in the digital or technology industry is a plus.
- Excellent writing skills, able to write and present press releases, project proposals and other promotional literature in crisp, clear effective English and Chinese.
- Strong attention to detail, critical-thinking and problem-solving skills, coupled with effective written and verbal communication abilities.
- Experience working with cross-functional teams and external partners, including agencies and vendors is an advantage.
- Effective team player with good interpersonal skills to build strong collaboration with a diverse range of stakeholders.
What we offer:
- An opportunity to work with people who are passionate, focused and driven to make a difference
- Competitive remuneration and benefits
- Training and development opportunities
- A culture of teamwork and fun
- Hutchison Provident Fund / Mandatory Provident Fund
- Anniversary gifts
- Monthly social gathering events
- Employee assistance programme
- Staff discount at CK Hutchison outlets
Salary and benefit will commensurate with qualifications and experience. Interested party, please send in your full resume and expected salary by clicking the button ‘APPLY NOW’.
We are an equal opportunity employer and welcome applications from all qualified candidates. The information provided will be treated in strict confidence and used only for consideration of application for relevant/similar post(s) within the CK Hutchison Group of Companies.
Applicants not having heard from us within four weeks from the date of this advertisement may consider their application unsuccessful. All personal data of unsuccessful applicants will be destroyed after the recruitment exercise when no longer required.
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