Responsibilities:

• Conduct market research to identify customer needs, market trends, and competitive landscape within the electronics industry.
• Define and document product requirements, specifications, and user stories.
• Gather and analyze customer feedback to identify opportunities for improvements, enhancements, and new feature development specific to products.
• Work closely with cross-functional teams, including engineering and design, to drive product development and ensure timely delivery.
• Conduct user testing and feedback sessions to validate product concepts and iterate on designs.
• Develop pricing strategies for products based on value, market positioning, and competitive analysis.
• Collaborate with marketing teams to create compelling product messaging and positioning specifically for electronics products.
• Support product launches and develop marketing collateral, including product presentations and sales tools.

Requirements:

• Bachelor degree in Electronic Engineering/Computer Engineering/Marketing or related discipline
• 3 years of relevant experience in marketing research and product development in electronics field is a plus
• Excellent communication and presentation skills
• Good computer knowledge in using Microsoft office application, Chinese word processing
• Proficient in English, Chinese and Mandarin

We offer attractive remuneration packages including group medical insurance and dental scheme to successful candidates. Please submit your full resume with expected salary provided through “Apply Now”.

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