Qualifications & experience

• Bachelor degree or above, majoring in marketing, brand management or related field.
• At least 2 years of brand management experience, experience in consumer goods industry is preferred.
• Excellent brand management and marketing skills, able to develop and execute successful brand strategies.
• Familiar with market analysis tools and data analysis skills, able to utilize data for decision making.
• Good teamwork and leadership skills, able to communicate and collaborate effectively with different teams.
• Fluent spoken and written English and Chinese.

Tasks & responsibilities

• Responsible for developing and executing brand strategies and marketing plans to enhance brand awareness and impact of the company's products or services.
• Manage and oversee brand promotion activities and advertising campaigns to ensure they are consistent with brand positioning and image.
• Analyze market trends and consumer behavior, provide market intelligence and competitor analysis to support brand decisions.
• Coordinate cross-functional collaboration, including sales, product development and marketing teams, to achieve brand objectives and performance metrics.
• Manage brand budget and resources to ensure effective utilization of funds and human resources.

Benefits

• Competitive salary and benefits package.
• Career development opportunities and training support provided.
• Harmonious working atmosphere and team culture.