Marketing & Communications Executive, Beauty Exhibitions
Informa Markets Asia Limited
- Company Industries:Others
Job Information
- Post Date:2024-05-21
- Location:Wan Chai
- Employment Type:Full time
- Others:Global Exhibition Leader - B2B Beauty Trade Fairs
Supporting the MarCom programmes
Supporting the MarCom function of the - Job Function:Marketing Communications
Job Description
JOB SUMMARY:
We are seeking a dynamic and experienced Marketing Executive to join our team for our annual beauty exhibitions. As our Marketing Executive, you will play a crucial role in supporting various online and offline marketing activities related to advertising, editorial, eDM, social media, website management, webinars as well as special events taken place onsite. Your expertise and contributions will help drive the success of our events and enhance our brand presence.
PRINCIPAL DUTIES AND RESPONSIBILITIES:
- Help building and nurturing media relationships.
- Execute, monitor and evaluate the advertising and editorial plans. Coordinate placements and submit materials.
- Create compelling eDM campaigns, managing distribution to targeted audiences, and analyzing campaign effectiveness for optimization.
- Oversee website management, including content creation and edits and analytics.
- Manage special events such as congress, awards and stage performance, collaborate with partners and vendors, and ensure smooth onsite operations.
- Support webinar activities, including invitation sending, marketing promotion, speakers onboarding, technical support during live/pre-recorded sessions and generating reports.
POSITION REQUIREMENTS:
- Bachelor’s degree in Marketing, Communications, Business or related field
- Proven experience in marketing, preferably in the events or beauty industry. Lifestyle/luxury or agency experience is a plus.
- Technical knowledge of webinar platforms, particularly Zoom.
- Good command of written and spoken English and Chinese
- Knowledge in WordPress, Photoshop, illustrator will be a plus
- Cooperative, flexible and initiative
- Capable to work under pressure on tight deadlines
- Immediate available is preferred
This job description sets out the duties of the position at the time that it was drawn up. Such duties may vary from time to time without changing the general character of the duties or level of responsibility entailed.
All information provided will be treated in strict confidence and used solely for recruitment purposes. To apply, please quote your date of availability, current and expected salary and Click "Quick apply"
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