Digital Marketing Executive
Solos Technology Limited
- Company Industries:Others
Job Information
- Post Date:2024-05-22
- Location:Sha Tin District
- Employment Type:Full time
- Others:Digital Marketing
Online sales
Social Media, Email & Content Marketing - Job Function:Digital Search Marketing
Job Description
As a Digital Marketing Executive for Solos Smartglasses, your role is to develop and implement effective digital marketing strategies to promote the brand, increase online traffic, engage customers and drive ecommerce sales revenue. This includes managing the company's online presence, optimizing search engine visibility, running advertising campaigns, and utilizing social media and email marketing.
Responsibilities:
- Digital Marketing Strategy: Collaborate with the marketing team to create and execute comprehensive digital marketing strategies aligned with company goals.
- Online Brand Management: Maintain consistent messaging and brand identity across various digital channels.
- SEO: Optimize the website to improve organic visibility and attract relevant traffic.
- PPC Advertising: Manage pay-per-click campaigns to increase brand visibility, generate leads, and drive conversions.
- Social Media Marketing: Implement strategies to engage the target audience, build brand loyalty, and drive website traffic.
- Email Marketing: Execute email campaigns to nurture leads, promote products, and encourage customer retention.
- Content Marketing: Develop and distribute high-quality content through various mediums.
- Analytics and Reporting: Monitor and analyze digital marketing campaign performance using web analytics tools.
Requirements:
- Bachelor's degree in marketing, digital marketing, or a related field. A master's degree is a plus.
- Proven experience in digital marketing roles, preferably in the consumer electronics or wearable tech industry.
- In-depth knowledge of digital marketing channels, including SEO, PPC advertising, social media marketing, email marketing, and content marketing.
- Proficiency in using digital marketing tools and platforms, such as Google Ads, Google Analytics, social media management tools, and email marketing software.
- Strong analytical skills and the ability to interpret data and derive actionable insights.
- Excellent written and verbal communication skills, with an ability to create compelling digital content.
- Creative thinking and the ability to develop innovative digital marketing strategies.
- Passion for technology and wearable devices.
We offer an attractive remuneration with excellent career development opportunities to the right candidate. Interested parties, please email your full resume with apply position, present and expected salary.
Company Info
Solos Technology Limited
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