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Marketing Executive (Channel Marketing / Trade Marketing)

Swire Coca-Cola HK Ltd

  • Company Industries:Others

Job Information

  • Post Date:2024-06-03
  • Location:Sha Tin District
  • Employment Type:Full time
  • Others:Propose and present trade activation programs
    Sales marketing background
    Trade promotion, BTL & activation program
  • Job Function:Trade  Marketing  

Job Description

Responsibilities:

  • Propose and present trade activation programs for Sales team of all channels to drive sales and achieve company strategy
  • Develop and coordinate go-to-market (GTM) plans for all channels
  • Coordinate the new product launch plan with across functional teams (e.g. Commercial, Sales, Supply Chain and Brand)
  • Coordinate the planning, development, implementation and monitoring of promotional & merchandising program at stopper, customer and market segment levels
  • Work closely with internal and external parties for quality POSM/ premium development and production under a tight timeline
  • Work out the promotion calendar and project timeline for different channels and categories for the projects assigned
  • Prepare regular weekly & monthly sales reports
  • Coordinate ad hoc projects as assigned

Requirements:

  • Degree or above in Business/Marketing discipline or equivalent
  • Min. 2 years'  working experience in trade marketing, preferably in FMCG company
  • Previous roles in dealing with suppliers / media, creative and production agencies and understanding of FMCG key account operation is a must
  • Key account servicing or sales marketing background would be an advantage
  • Project management experience is preferable
  • Strong communication and presentation skill
  • Creative and self-motivated team player
  • Well versed with Microsoft Excel, Word & Powerpoint
  • Proficient in English, Chinese and Mandarin
  • Candidate who have more experience will be offered Senior Marketing Executive
  • Immediately available is preferred

We offer attractive remuneration package to the right candidate. Please submit your full resume with current & expected salary by clicking "Quick apply'.

 
*Personal data provided are treated in strictest confidence and for recruitment purposes only. All information will be destroyed after the process completed.*

Company Info

Swire Coca-Cola HK Ltd

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