Assistant Marketing Manager (Mobility Service, e-Commerce, New Acquisition)
HKT Consumer Business Group
- Company Industries:Others
Job Information
- Post Date:2024-06-18
- Location:Quarry Bay
- Employment Type:Full time
- Others:Digital Marketing, Pricing Strategy, Performance Marketing, Strategic Planning
Event Management, Partnership, Mobile Devices, - Job Function:Digital Search Marketing
Job Description
A member of HKT, the market's only quadruple-play experience provider, the Consumer Business Group offers an array of telecommunications and smart living products and services. Adopting a customer-centric approach, we devise one-stop solutions that meet our users' connectivity, communication, entertainment and education needs. By leveraging the synergy among our businesses as well as advanced technologies such as artificial intelligence and robotics, we boost operational efficiency while enriching the customer experience through continued innovation.
HKT's Consumer Business Group encompasses multiple brands, including 1O1O, csl, NETVIGATOR, Now TV, HKT Home Phone, HKT Premier, HKT education, Smart Charge and more.
Job description:
Your role:
- Acquire new customers through innovative marketing programs
- Groom e-Commerce platform via various digital marketing activities
- Providing all-rounded supports on marketing campaigns within the team
- Develop 360 communication plan for marketing programs
- Carry out market analysis and program performance tracking
- Work closely with internal parties to design the end to end program logistics
To succeed in this role:
- University graduate in Marketing, Business Administration or related discipline
- 5 years working experience in marketing of telecommunications / banking / insurance / eCommerce.
- Strong understanding of customer segmentation, target marketing, social media, digital advertising, UX/UI design
- Possess strong ownership, creativity and logical thinking
- Good command of written English and Chinese, Generative AI, Microsoft Excel & Power Point
- Knowledge of Tableau, GA is a plus
- Good team player
- Candidate with more experience will be considered for the position of Marketing Manager
HKT is an equal opportunity employer and welcomes applications from all qualified candidates. Information provided will be treated in strict confidence and will only be used for recruitment-related purposes. Personal data provided by job applicants will be used strictly in accordance with the employer's privacy statement (http://www.hkt.com/privacy-statement), a copy of which will be provided immediately upon request.
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