Senior / Marketing Executive - CRM loyalty program
Hutchison Telecommunications (Hong Kong) Limited
- Company Industries:Others
Job Information
- Post Date:2024-06-22
- Location:Tsing Yi
- Employment Type:Full time
- Others:Implement CRM initiatives
Programs Evaluation
14 AL, B'D & special leave, ORSO / MPF by selective - Job Function:Trade Marketing
Job Description
Hutchison Telecom Hong Kong is a leading digital operator in Hong Kong, committed to channelling the latest technologies into innovations that set market trends and steer industry development. We offer diverse and advanced mobile services under the 3, SUPREME, MO+ and SoSIM brands in the consumer market, and are dedicated to developing enterprise solutions in the corporate market under the 3Business brand.
We are currently recruiting exceptional candidates to join our team as we enter the digital era powered by advanced 5G tech. To learn more about us, visit www.hthkh.com.
Responsibilities:
- Design and develop customer journey for loyalty and retention
- Work with cross-functional departments to implement CRM initiatives to enhance customer engagement level and customer data quality
- Consolidate and analyze customer behavioral data, generate insights from in-depth analysis
- Identify market segment opportunities and formulate the upsell / retention strategy of each segment
- Monitor subscriber base and revenue movement, analyze the usage behavioral change before and after program
- Measure, report and analyze marketing program effectiveness, keep track of inbase performance with company KPIs
- Support for ad hoc assignments and projects
Requirements:
- Degree holder in Marketing, Quantitative Analysis, Business Studies or related disciplines
- 2 years of working experience in telecom, banking or insurance products
- Detail-oriented and self-motivated
- Strong numerical sense
- Good communication, interpersonal and presentation skills
- Skills of customer segmentation and data analysis would be an advantage
- Candidate with more experience will be considered as Senior Marketing Executive
Apart from competitive remuneration package and exciting opportunity for career development within the Group, we provide attractive employee benefits such as free company shuttle, free company SIM card and preferential SIM plan offers, comprehensive medical & insurance schemes, as well as full range of other employee well-being provisions.
Interested parties, please apply with full resume, present and expected salary, by clicking “QUICK APPLY” or eMail: [email protected]
We are an equal opportunity employer and welcome applications from all qualified candidates. Personal data collected will be treated in the strictest confidence and handled confidentially by authorised personnel for recruitment-related purposes only within the CK Hutchison Group of companies. The personal data of unsuccessful applicants will be destroyed after the recruitment exercise pursuant to the requirements of the Personal Data (Privacy) Ordinance in Hong Kong.
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