Business Development and Marketing Officer (Digital)
The Food Story Hong Kong Limited
- Company Industries:Others
Job Information
- Post Date:2024-07-03
- Location:Tsim Sha Tsui
- Employment Type:Full time
- Others:最少2-3年工作經驗
Fresh graduates will also be considered.
Location: Tsim Sha Tsui - Job Function:Digital Search Marketing
Job Description
Responsibilities:
Digital & Content Marketing (60%)
• Develop and curate content for social media, email marketing, and mobile app
• Collaborate with marketing agencies on branding materials like menus, posters, and digital assets
• Organize influencer tastings from the mainland to our restaurants and build relationships with key opinion leaders
• Support daily marketing operations and administrative tasks
Business Development (20%)
• Manage promotional campaigns with landlords
• Assist in setting up promotional offers in the system
• Conduct market research to identify new leads and partner opportunities
• Support on pitching and building relationships with potential partners
Event Management (10%)
• Assist in planning and execution of assigned partnership events/catering events and communicate with internal departments and external parties for the operation execution
• Ensure smooth operations and customer satisfaction for events
Customer Relationship Management (10%)
• Support CRM campaigns to enhance customer engagement and retention
• Handle customer inquiries and complaints
• Carry out and complete ad hoc projects and tasks assigned by Management
Required Qualifications
• Bachelor’s degree in Marketing, Business Administration, Communication, or a related field.
• Minimum 2-3 years of experience in digital marketing, business development, or a related area is preferred. Fresh graduates will also be considered.
• Experience in managing social media platforms and content creation
• Proven track record in managing KOLs and working with design agencies.
• Strong written and verbal communication skills.
• Proficiency in digital marketing tools and platforms, e.g. XiaoHungShu, DianPing, and TikTok are highly preferred.
• Ability to manage multiple projects simultaneously and meet rollout schedules.
• Strong analytical skills and attention to detail.
• Excellent organizational and interpersonal skills.
Other Requirements:
• A good team player with excellent interpersonal and communication skills a creative mindset and a can-do positive attitude.
• Self-motivated and proactive with detailed-mindedness, a strong sense of responsibility, and the ability to work independently.
• Fluent in English and Cantonese; proficiency in Mandarin is a plus.
• Knowledge of graphic design software, e.g. Adobe Creative Suite or Canva is advantageous.
• Strong interest in F&B is a plus
Company Info
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