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Business Development and Marketing Officer (Digital)

The Food Story Hong Kong Limited

  • Company Industries:Others

Job Information

  • Post Date:2024-07-03
  • Location:Tsim Sha Tsui
  • Employment Type:Full time
  • Others:最少2-3年工作經驗
    Fresh graduates will also be considered.
    Location: Tsim Sha Tsui
  • Job Function:Digital  Search  Marketing  

Job Description

Responsibilities: 

Digital & Content Marketing (60%) 
• Develop and curate content for social media, email marketing, and mobile app 

• Collaborate with marketing agencies on branding materials like menus, posters, and digital assets 

• Organize influencer tastings from the mainland to our restaurants and build relationships with key opinion leaders

 • Support daily marketing operations and administrative tasks 

Business Development (20%) 
• Manage promotional campaigns with landlords 
• Assist in setting up promotional offers in the system 
• Conduct market research to identify new leads and partner opportunities
• Support on pitching and building relationships with potential partners

Event Management (10%) 
• Assist in planning and execution of assigned partnership events/catering events and communicate with internal departments and external parties for the operation execution
• Ensure smooth operations and customer satisfaction for events 

Customer Relationship Management (10%) 
• Support CRM campaigns to enhance customer engagement and retention 
• Handle customer inquiries and complaints 
• Carry out and complete ad hoc projects and tasks assigned by Management

Required Qualifications
• Bachelor’s degree in Marketing, Business Administration, Communication, or a related field. 
• Minimum 2-3 years of experience in digital marketing, business development, or a related area is preferred. Fresh graduates will also be considered.
• Experience in managing social media platforms and content creation
• Proven track record in managing KOLs and working with design agencies. 
• Strong written and verbal communication skills. 
• Proficiency in digital marketing tools and platforms, e.g. XiaoHungShu, DianPing, and TikTok are highly preferred. 
• Ability to manage multiple projects simultaneously and meet rollout schedules. 
• Strong analytical skills and attention to detail. 
• Excellent organizational and interpersonal skills. 

Other Requirements: 
• A good team player with excellent interpersonal and communication skills a creative mindset and a can-do positive attitude. 
• Self-motivated and proactive with detailed-mindedness, a strong sense of responsibility, and the ability to work independently. 
• Fluent in English and Cantonese; proficiency in Mandarin is a plus
• Knowledge of graphic design software, e.g. Adobe Creative Suite or Canva is advantageous.
 • Strong interest in F&B is a plus

 

Company Info

The Food Story Hong Kong Limited

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