SENIOR MARKETING OFFICER (CRM)
SOGO Hong Kong Co Ltd
- Company Industries:Others
Job Information
- Post Date:2024-07-10
- Location:Hong Kong
- Employment Type:Full time
- Job Function:Direct Marketing CRM
Job Description
Responsibilities:
- Assist the development and implementation of CRM campaigns, engagement programs, repurchase and upsell journeys across multiple channels like APP, eDM, SMS and instore POSM
- Assist to develop CRM policies and execution guidelines, including external member terms and internal system manual
- Prepare reports for member profile analysis, CRM campaign results and to retrieve data for internal stakeholders to understand the customers’ patterns and trends.
- Work closely with internal and external parties, including various business units and external vendors/agencies
- Perform ad-hoc tasks as assigned
Requirements:
- Degree holder in Marketing, Business Management, Computer Science or related disciplines
- 3 years of solid experience in CRM, loyalty programs and member events
- Familiar with data analytics tool and social CRM, preferably with web, app and digital marketing knowledge
- Strong communication, interpersonal and project management skills
- Proficiency in Microsoft Office applications including Word, Excel and PowerPoint
- Excellent command of both written and spoken English and Chinese
Attractive remuneration package, public holidays, group medical insurance, excellent career development opportunities and other competitive fringe benefits will be offered to the suitable candidate. Interested parties please click the ‘Apply Now’ button and submit your application details together with current and expected salary to the Human Resources Division.
Mail: 20/F, 555 Hennessy Road, Causeway Bay, Hong Kong.
Fax: 2831 2996
Hotline: 2833 1564 / 9889 6208
Information provided will be for the purpose of selection within the Group and only shortlisted candidates will be considered. All application will be retained for a maximum period of six months.
Company Info
SOGO Hong Kong Co Ltd
Contact
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