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Assistant Product Manager, Brand Marketing

Neo Derm (HK) Ltd

  • Company Industries:Others

Job Information

  • Post Date:2024-07-09
  • Location:Eastern District
  • Employment Type:Full time
  • Others:All-round Marketing Role
    Experienced or Passionate in Beauty Industry
    Flat Organization with Adaptive and Agile Culture
  • Job Function:Brand  Management  

Job Description

Established in 1997 and headquartered in Hong Kong, Neo Derm Group is the leading medical aesthetic enterprise operating over 28 medical beauty centers and 8 concept stores in prime business locations across Hong Kong and China with 1500+ employees.

 

Responsibilities:

  • Develop marketing plan to expand user base and optimize retention with focus on consumer engagement and experience.
  • Sustain top-of-mind brand awareness in the industry by creative branding campaigns.
  • Lead the development of ATL communications for brand building and new customer acquisition through digital channels, including social media, SEM/SEO, MI/KOL endorsement, video production, media planning, and website development.
  • Develop and execute customer acquisition and sales generation programs through digital platform to drive key performance metrics.
  • Lead continuous analysis in customer needs together with market intelligence to identify areas for improvement to sharpen brand strategy and plans.
  • Manage and allocate marketing fund to build the brand properly and optimize ROI.

 

Qualifications:

  • Degree holder in Business or Marketing, or related disciplines.
  • 5+ years solid experiences in consumer product marketing/brand marketing experience in the field of FMCG/skincare/healthcare/beauty industry is highly preferable.
  • Experience in digital platform with social network and consumer relationship building.
  • Strong entrepreneurial mindset, analytical, problem solving and communications skills.
  • Creative and Open-minded, proactive, flexible, dynamic, resourceful and energetic.
  • Strong consumer and marketing sense, and excited to innovate in a fast-paced and rapidly expanding organization.
  • Excellent command of spoken and written English, Chinese and Mandarin.
  • Less experience will be considered as Senior Marketing Executive

 

We offer competitive remuneration and a comprehensive benefits packing that includes worldwide medical coverage, birthday and charity leaves, staff purchase discounts, as well as other allowances to the right candidates. Interested parties please submit your application by clicking ‘Apply Now’.

For more information about Neo Derm, please visit our website: https://www.neoderm.com.hk

All personal data collected will be treated in strict confidence and be used for recruitment purposes only. Should you not be contacted within 2 months of the closing date of the advertisement, please consider your application to be unsuccessful.


 

Company Info

Neo Derm (HK) Ltd

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