At General Mills, the days are fast, fun and rewarding. Purpose matters because we’re here to grow, drive value and make food the world loves. Our story is one of people, because people are behind everything we do. So bring it all: your innovative ideas, unique talents and desire for impact. Fuel our success with your hunger for what's next. 

About the Job

Highlights:

• Brand Marketing - WanChai Ferry (灣仔碼頭)
• Experience in FMCG industry
• New Product Development

Responsibilities:

• Formulate marketing strategies and develop plans to achieve the business objectives for the assigned brands.
• Work with product development team to develop new initiatives and follow through the whole product development process.
• Monitor and analyze market competitors and consumer insight to sharpen the brand strategy and marketing programs on regular basis for management review
• Evaluate the effectiveness of marketing activities, recommend to management team on marketing initiatives so as to drive sales performance
• Directly accountable for driving A&CP efficiency and ROI across marketing mix of programs.
• Closely partner with cross functional team and lead the excellent execution on set plan.
• Liaise with creative and media agencies and production companies to assist in preparation of media plan, promotions and marketing materials.

Requirements:

• Bachelor degree or above with minimum 8 years' solid experience in FMCG industry, and 3 years or above at managerial level
• Prior experience in frozen food categories and new product development is preferred
• A strategic thinker with strong numerical and analytical skills
• Innovative and creativity, result-driven and customer-oriented
• Strong brand ownership and able to work independently
• Excellent communication, interpersonal, and presentation skills in English, Cantonese and Mandarin

What we offer

• Fixed Hybrid Work Model
• 12-15 days AL and Public Holidays
• Full pay Sick Leave, Birthday Leave, Marriage Leave, Compassionate Leave & other Statutory Leaves
• Life insurance and medical benefits with dental coverage
• Birthday Gift, staff purchase discount & free of charge product redemption
• Discretionary Bonus

Interested parties, please send us your full resume with latest & expected salaries and date of availability by clicking "Apply".

Applicants who would not be invited for interview within 6 weeks may assume their applications unsuccessful. All applications will be retained for a maximum period of 12 months. All information collected will be used for recruitment and selection purpose and treated confidential.

https://www.generalmills.com/
 

We exist to make food the world loves. But we do more than that. Our company is a place that prioritizes being a force for good, a place to expand learning, explore new perspectives and reimagine new possibilities, every day. We look for people who want to bring their best — bold thinkers with big hearts who challenge one other and grow together. Because becoming the undisputed leader in food means surrounding ourselves with people who are hungry for what’s next.