COMMUNICATIONS AND PUBLIC AFFAIRS OFFICE 

Marketing Manager (Ref. 240202009)

Duties

The appointee will support marketing and distribution activities for The Hong Kong Polytechnic University Press (PolyU Press), a division of the Communications and Public Affairs Office (CPA). PolyU Press aims at publishing high-quality books and works from outstanding scholars, researchers and authors in print and/or electronic format to both local and global audiences.  The publications will include academic books, professional books, journals and books of general interest, which have a strong focus on PolyU - its education, research and knowledge transfer. 

The appointee will be a high-calibre marketing professional with a strong track record in executing results-driven marketing strategies.  He/She will be required to: 

(a) develop and execute effective marketing plans to enhance the brand awareness of PolyU Press;

(b) proactively promote our books and authors; 

(c) manage and oversee marketing activities, including social media, webpage, book launch events and create marketing materials, such as promotional leaflets, souvenirs etc.; 

(d) support the distribution and marketing of new publications, through building appropriate networks locally and overseas (e.g. with vendors, bookstores, distributors, publishing partners etc.); 

(e) provide administrative support to PolyU Press, including project management and data analysis; 

(f) stay up-to-date with market trends; and

(g) perform any other duties as assigned by the Director of Office or her delegates. 

Qualifications 

Applicants should: 

(a) have a recognised degree, preferably in a field related to Marketing, Communications or Education; 

(b) have at least eight years of marketing experience in education sector, educational publishing or similar fields; 

(c) have an excellent command of written and spoken English and Chinese, with fluency in Putonghua being an advantage; 

(d) have exceptional interpersonal skills, with the ability to form networks and relationships with key stakeholders; 

(e) have a proven track record of developing and implementing successful market strategies; and

(f) be innovative, strongly-motivated and possess excellent multi-tasking skills.

Shortlisted candidates will be invited to sit for a written test. 

Applicants who have responded to the previous advertisements need not re-apply.

Conditions of Service 

A highly competitive remuneration package will be offered. Initial appointment will be on a fixed-term gratuity-bearing contract. Re-engagement thereafter is subject to mutual agreement. 

Application 

Please submit an application through PolyU’s career website (https://jobs.polyu.edu.hk/management).  Consideration of applications will commence on 25 July 2024 until the position is filled.  The University’s Personal Information Collection Statement for recruitment can be found at https://www.polyu.edu.hk/hro/careers/pics_for_recruitment/.

PolyU is an equal opportunity employer committed to diversity and inclusivity.  All qualified applicants will receive consideration for employment without regard to gender, ethnicity, nationality, family status or physical or mental disabilities.