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Marketing Manager (Mass Mens Apparel Brand)

Affinity Executive Search Limited

  • Company Industries:Others

Job Information

  • Post Date:2024-07-21
  • Location:Causeway Bay
  • Employment Type:Full time
  • Others:360 Marketing - Apparel Retail
    Mass Mens Apparel Brand
    Excellent work culture
  • Job Function:Brand  Management  

Job Description

Our client is a mass-market menswear brand, and they are looking for a marketing manager to join their marketing and communication team. This person will be reporting to the Senior Marketing Manager to support the HK marketing team.

Responsibilities

  • Formulate marketing objectives and strategies
  • Controls and implements the approved budgets and marketing plans to achieve business objectives
  • Lead the execution of key marketing strategies including planning, implementation, effect analysis, reporting
  • Establish marketing campaign measurement methodology, set goals, and analyses metrics to deliver insightful reports that demonstrate growth impact
  • Work closely with cross departments to create a best-in-class integrated customer journey from lead to new customer to ongoing engagement, review campaign roadmaps and prioritization of implementations based
  • Collaborate with internal partners as well as interactive with external partners for partnership, marketing communications and campaign opportunities
  • Perform other ad-hoc projects and tasks as assigned 

 

Requirements

  • Bachelor's degree in business, Marketing, E-commence or related disciplines
  • Minimum 6 years' experience in marketing/branding, solid experience in retail or FMCG industry, candidates with apparel retail will be an advantage
  • Proven track record in driving effective marketing/brand strategy with a hands-on approach
  • Solid experience in partnering with different parties in a fast-paced environment
  • Excellent communication skills with an objective and result-oriented mindset
  • Strong project management, analytical skill and sensitive to number
  • Good command of written and spoken English and Chinese (Mandarin)
  • Outstanding leadership, presentation and people skills with a solution-oriented mindset

Company Info

Affinity Executive Search Limited

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