Responsibilities:

• Develop comprehensive commercial strategy to ensure the strategic growth initiatives and achieve targets related to product, pricing, routes, sales and marketing strategies as well as E-commerce.
• Identify opportunities for revenue generation, market expansion, and competitive differentiation to establish adequate strategic and resources planning, in order to secure and upkeep the company's leading position in the industry. 
• Analyze industry trends, competitive landscape, and customer insights to make strategic decision-making and resource allocation. 
• Collaborate with cross-functional leaders to integrate the commercial strategies with the Company’s overall business goals. 
• Develop short-term and long-term commercial plans, set ambitious achievable targets for revenue, market share, and other key performance indicators. 
• Identify new revenue generating opportunities through innovative product development and strategic partnerships for the global market.   
• Monitor the competitors and market dynamics to quickly adapt pricing and sales strategies as needed. 
• Lead, mentor, and develop a high-performing team in the department. 
• Promote a collaborative, cross-functional working environment to facilitate high efficiency execution of commercial strategies.

Requirements:

• Bachelor degree or above in Business Management related discipline. 
• Extensive work experience in airlines and a minimum of 20 years in commercial management, in which 10 years in senior management level. 
• In depth knowledge and experience in international passenger revenue management, route planning, class management, price & cost management, freight rates, etc
• Excellent management and communication skills with different cultural employees, external customers, travel agents, government authority, tourism boards, mass media, etc. 
• Strong analytical and problem solving skills, sensitive to figures and a fast decision maker. 
• Strong business acumen, leadership and interpersonal skills. 
• Good command of both written and spoken English and Chinese, including Putonghua.
• Able to work under pressure. 
• Applicants are requested to include their expected salary range in their resume/CV when submitting their application. 

Hong Kong Airlines is an Equal Opportunities Employer. Personal data provided by job applicants will be used strictly in accordance with our personal data policy and for recruitment purposes only. Candidates who have not been notified within eight weeks may consider their application unsuccessful. All related information will be kept in our file for up to 24 months.