Senior Marketing Executive [Ref:202406007-CM-MKTG-OPD]
Hong Kong (International) Eye Care Group Limited
- Company Industries:Others
Job Information
- Post Date:2024-08-17
- Location:Central
- Employment Type:Full time
- Others:5 day work per week
Good promotion opportunity
Young and dynamic marketing team, Competitive Benefits - Job Function:Marketing Communications
Job Description
Job Duties:
- Participate in team strategy sessions to brainstorm innovative ideas and approaches to optimize digital marketing efforts and achieve better results
- Plan and execute online campaigns on marketing platforms such as Google, Facebook and Instagram ads, and optimize performance across all stages of the conversion funnel
- Manage, analyse, and optimize all rounded marketing programs
- Develop marketing strategies to generate inbound and nurture potential customers
- Measure and report performance of all marketing campaigns, and assess against goals ROI and KPIs
- Monitor and analyze market trends, competitor’s performance and activities and develop counteracting strategies and programs
- Identify trends and insights, and optimize spend and performance based on the insights
- Oversee and manage all contests, giveaways, and other digital projects
Requirements:
- Bachelor’s degree, preferably in Business/ Marketing/ Statistics/ Media/ Public Relations/ Communications/ advertising or other related disciplines
- At least 2 years' experience in digital media agency or relevant roles
- Familiarity with UX/UI design, website development and Hong Kong digital platforms (e.g. SEM, SEO, Display Advertising, Facebook, Instagram, YouTube, Forums, WeChat, Xiaohongshu, Marketing automation, A/B testing, Landing page optimization, etc.)
- Attentive to details, good analytical skills, number sensitive and ROI driven
- Self-motivated, Creative, Responsible and Ability to work under pressure
- Strong time management with commitment to excellence
- Strong copywriting in Chinese and visual creation skills
- Proficient in social media management and content creation
- Immediate available is highly preferred
Benefits:
- Birthday leave
- Medical insurance
- Annual discretionary bonus
- Young and dynamic marketing team
- Thorough training in medical aspect
- Special offer of eye treatment for staff and family
*Please include a recent photo and your expected salary in the CV for the application*
C-MER is an Equal Opportunities Employer. Personal data provided by job applicants will be used for recruitment purposes only. Candidates not notified within eight weeks may consider their application unsuccessful. All related information will be kept in our file for up to 24 months.
C-MER 是平等機會僱主。 求職者提供的個人資料將僅供招聘之用。 八週內未收到通知的求職者被視為他們的申請不成功,所有相關信息將在我們的檔案中保存24 個月。
Company Info
Hong Kong (International) Eye Care Group Limited
Contact
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