Responsibilities:

- Coordinate marketing and PR initiatives in the APAC region
- Implement APAC marketing and PR activities, aligning with HQ directives.
- Oversee digital marketing strategies with agency partners and ensure alignment with HQ guidelines.
- Collaborate with the CMO APAC and Brand CEO SAPAC to maximize sales potential.
- Develop and maintain relationships with celebrities, KOLs, and influencers to boost brand awareness in Asia Pacific.
- Execute global and local communication strategies to enhance brand reputation.
- Manage corporate communications plans, including media relations and public affairs.
- Review and approve communications for consistency with HQ messaging.

Requirements:
- Bachelor's degree in Marketing or related field.
- At least 3 years of relevant experience, including 1-2 years in digital marketing.
- Strong multitasking skills and proactive attitude.
- Excellent team player with independence.
- Proficiency in Chinese and English.