Manager, Marketing - Segment Management and Marketing (Job ID: 4525)

Position Summary

Assist Team Head, Marketing in developing effective marketing programmes to facilitate Personal Banking Divison departments to achieve customer growth, sales volume growth and customer engagement.  He/she provides marketing support to Team Head including events.

He/she is also required to provide editorial support to ensure readability in PBD’s public-facing materials.

Responsibilities

• Help ensure that bank materials are accurate, attractive, and easily comprehensible
• Seek to initiate new, more efficient editorial working patterns
• Serve marketing-related editorial queries from across the bank
• Assist in ad-hoc projects as required

Requirements

• University graduate, preferably major in Marketing/Business Administration or relevant discipline; OR
• Preferably over 5 years’ working experience gained in banking/finance sector or advertising agency
  • Solid experience in marketing, advertising & promotion, and event management
  • Sound knowledge in bank products and services
  • Effective project management and time management
  • Good marketing sense, creative, analytical, and able to work independently
  • Strong interpersonal skills and a good team player
  • Excellent command of both spoken and written English.  Proficiency in Chinese will be an advantage
  • Proficiency in MS Office applications including Excel

Personal data provided by job applicants will be used for recruitment purposes only and will be treated in accordance with the Bank's Personal Data Policy, which is available upon request. Applicants who are not invited for interviews within six weeks may consider their applications unsuccessful and the personal data collected will be destroyed after 1 year.