The incumbent will assist the formulation and execution of advertising, promotional and in-store activities of the assigned brand.

 Responsibilities:

• Responsible for the communication of marketing information to retail shops, co-ordination of marketing materials, integrating support for sales / product team initiatives
• Responsible for the execution of PR event, pitching and closely work with media to drive for brand exposure
• Assist in developing impact and effective advertising & PR materials to enhance brand image, product awareness and drive sales that are in line with corporate strategy
• Explore / identify sponsorship and brand coop opportunities to generate higher awareness and credibility for the product & brand
• Carry out market research and customer surveys to assess demand, brand positioning and awareness if necessary
• Assist in coordinating with regional offices to implement consistent marketing and VM campaign.
• Report preparation
• Assist in handling customer enquiries and complaints

Requirements:

• University graduate in Marketing / Commerce or related discipline
• At least 4 years relevant working experience in marketing & PR
• Pro-active, with excellent interpersonal and communication skills and able to work under pressure
• Proficient in MS Words, Excel and Powerpoint
• Excellent command of written and spoken English & Chinese

*** Candidate with less experience may be considered as PR Executive ***

Attractive remuneration package together with a wide range of fringe benefits including 5-day week, non-contributory retirement benefits scheme, medical coverage and life insurance will be offered.

Please send resume with present and expected salary to Human Resources Department, Swire Resources Limited, Unit 2311, 23/F, Cityplaza One, 1111 King’s Road, Island East, Hong Kong.or by fax to 2307 2357  or by email to recruitment@swire-resources.com.  Please quote reference number "SPRECV/JDB" as subject of email or on cover of application letter.

Chevignon is a French lifestyle and fashion brand with strong heritage and French chic.  Its well known washing effect and the creation of a leather aviator jacket has made its jeans and leather jackets as the signature products in the trendsetting world since 1979.