Manager, Co - Brand Card Marketing
Conners Consulting Limited
- Company Industries:Human Resources Management/Consultancy
Job Information
- Post Date:2014-05-15
- Career Level:Senior
- Location:Central & Western Area
- Yr(s) of Exp:5 years
- Qualification:Degree
- Salary:Negotiable
- Employment Type:Full Time, Permanent
- Job Function:Marketing - Brand / Product Management Others
Job Description
Our client, a listed Bank is currently seeking for a high calibre to join their team.
You will work in the team to expand the card business by launching marketing programs and liaison with the business partners to make the best use of their customer database for creating cross-sell programs and joint-promotion campaigns. Aim is to increase the profitability of the card products. You will also analyze the results from market research and customer behavior studies about products to customize the best products and services to customers.
Responsibilities
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Work with the team to create and implement marketing programs to the carefully selected customers
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Evaluate the results of marketing programs for its efficiency, to meet and to excel business target
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Make the best use of partners’ customer database by implement cross-sell and joint promotion marketing programs
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Make recommendation from the results of market research and customer behaviors on products, in order to maximize profitability
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Propose new card products to increase market penetration
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Maintain excellent relationship with the various business partners
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Manage marketing budget to make the best use of resources.
Requirements
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Degree holder in Marketing or relevant Business related areas
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Minimum 5-yr experience in marketing field, preferably with card marketing experience
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Exposure with co-brand card is a definite advantage.
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Target-driven with excellent project management skills
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Good communication skills
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Work under pressure and tight deadline
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Proficient in both spoken and written Chinese (including Mandarin) and English, and well verse in MS Office.
To apply, please send a detailed resume to johnny@connersconsulting.com for a confidential discussion.
Only shortlisted candidates will be notified.
All data collected will be used for recruitment purposes only & will be used strictly confidential.
Company Info
About Conners
Found in 2010 by a group of professionals with wide range of networks and extensive experience in the field. We are focus on searching talent for Banking, Finance & Insurance clients in the region. We are operating by a team of sector experts to providing clients with high quality professional recruitment services. We source and select the best talent for our clients, build up trust and match most suitable job for candidates, create long term relationship with both of our clients and candidates.
Website:
http://www.connersconsulting.com
Employment Agency Licence No.: 63811
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