SENIOR RESEARCH EXECUTIVE
SOUTH CHINA MEDIA GROUP
- Company Industries:Mixed Industry Group
Job Information
- Post Date:2014-06-20
- Career Level:Middle
- Location:Eastern Area
- Yr(s) of Exp:3 years
- Qualification:Degree
- Employment Type:Full Time, Permanent
- Job Function:Business Analysis / Data Analysis Marketing - Market Research Print Media
- Benefits:Life insurance Medical insurance
Job Description
Responsibilities:
- Assist in all marketing research programs (both qualitative and quantitative) for all Group magazines
- Engage with various research houses on customized research commission
- Monitor and interpret sales marketing programs using consumer research results
- Work closely with individual magazine sales team head to present research findings to advertising agencies and direct advertisers in Hong Kong
- Liaise with each magazine publisher to derive effective marketing activities to increase magazine circulation and sales revenue
Requirements:
- Proven track record in market research companies / agencies or in-house research in both qualitative and quantitative fields
- Strong data interpretation and presentation skills
- Sensitive to figures
- Knowledge in Media Index and PAX is an advantage
- Capable to work effectively with various business/magazine heads
Interested parties, please send in your resume with EXPECTED SALARY and AVAILABILITY to the HR Department, South China Media Group, 3/F, Wah Shing Centre, 5 Fung Yip Street, Chai Wan, HK or email to resume@scmedia.com.hk
For more information about our Company, please visit our website : http://www.scmedia.com.hk
(Personal data collected would be used for recruitment-related purposes only)
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