Summary Statement: Reporting to the Senior Regional Marketing Communications Manager, the Senior Manager, Channel and Brand Marketing acts as an internal functional expert to advance the creation and adoption of reseller-focused marketing and brand strategies as a supplement to Shure’s overall marketing approach. The incumbent should assist with leading a “global” development effort to define and construct a variety of programs associated with this strategic initiative

Representative Duties:  

• Lead communications among channel partners, internal sales, product and marketing teams to ensure channel and brand strategies are formulated and implemented throughout the region.
• Provide good business judgment in all aspects of marketing including but not limited to creative, media, positioning, and events
• Validate and provide guidance to marketing personnel of channel partners on their quarterly marketing plan and ensure the marketing plan is consistent with business direction/targets set forth by Sales team under the budgeted marketing spending.
• Monitor and provide guidance to distributors on the local marketing activities and drive for brand consistency, ensure the validity of product/marketing messages in distributors’ communication plan
• Develop brand programs including Premium Authorized Dealer Program and launch in countries according to schedule through active engagement with distributors
• Perform other duties as assigned

Desired Skills and Experience:  

• Degree holder or above in business/marketing or other relevant discipline with minimum of 8-year marketing experience at MNC or agency
• Demonstrate understanding of business philosophies and reseller profitability drivers, with strategic mindset. Must have complete understanding on all brand and marketing functions
• Team player capable of thriving in both leadership and individual contributor roles and able to influence and lead cross-functional teams for rolling out marketing initiatives
• Project management and negotiation skill is essential
• Excellent presentation skills to interface with management and executive level contacts
• Excellent command of English communication (oral & written) a MUST
• Willing to travel

We offer a competitive remuneration package to the right candidate. Please send your application with current and expected salary to hr@shure.com.hk

Data collected will be used for recruitment purpose only.

Shure has been dedicated to legendary performance since 1925. Our professional audio products have earned the trust of performers, sound engineers, and music lovers worldwide.  The Shure brand is defined by our ongoing commitment to quality, which shows in every product we make—and every hiring decision. As "One of the Best and Brightest Companies to Work For in the Nation in 2015", Shure is a global company offering a broad spectrum of career opportunities for any area of expertise.  To cope with our business strategies in Asia, we are looking for an enthusiastic individual to join our expanding regional office of Shure Asia Limited: