• Renowned FMCG Brand
• All rounded marketing exposure
• Accelerate your career development 

Our client is a renowned FMCG multinational company which is looking for a Senior Brand Manager to support the rapid business growth in Asia. Reporting to Senior Marketing Manager and you will be responsible for:

Responsibility:

• Initiation, planning and implementation of the marketing mix: product, packaging development; advertising, promotion and engagement campaign development etc. in close collaboration with other departments, as well as external partners and international colleagues of the Group
• Identify new product opportunities and product launch
• Responsible for media, e-commerce, consumer and trade communication plans
• Marketing research programs management: identify research needs, propose & carry out research programs. Analyze market and competitive information and make strategic recommendation
• Define brand KPIs, measure & evaluate, propose & implement corrective actions, assess business opportunities, develop brand and channel priority matrix per value driver
• Media planning, A&P management and sales forecasting of the brand
• Fully own projects assigned and able to manage agencies efficiently and effectively
• To ensure all marketing activities consistently comply with local regulatory requirement

Requirement:

• Degree Holder in Marketing or any related disciplines
• Minimum 8 years of brand marketing experience
• Working experience in FMCG or skincare industry is highly preferred
• Strong and aggressive drive for results
• Analytical and strategic thinking
• Solid digital marketing and consumer engagement experience is required
• Strong communication and interpersonal skills
• Fluent in English and Mandarin

Interested parties, please submit your application via email to jobs@jtlaurel.com, quoting job reference number “JTA050421” or contact us on T: 3959 8262 for a confidential discussion.

Information collected will be used for recruitment purposes only. Your interest will be treated in strict confidence and only suitable candidates will be notified.